Position: Senior Marketing Manager
About: Cradlepoint Inc., a part of Ericsson, is seeking a Senior Demand Marketing Manager to join their Demand Marketing organization supporting the Enterprise 5G Coverage portfolio and sales team. The organization focuses on driving preference, leads, pipeline, and revenue for Ericsson products and sales teams by setting the standard for enterprise within Ericsson. The role will involve working with a newly formed business unit specializing in indoor wireless connectivity.
Requirements: Bachelor’s degree in marketing or a related field is required; 7 to 10 years of B2B performance marketing experience with hands-on experience in executing high volume digital and demand generation programs; In-depth experience in marketing analytics, automation, and CRM platforms (primarily Marketo and Salesforce); Experience building and driving demand generation programs with large companies; Demonstrated success in aligning with product, field marketing, and sales teams to drive pipeline and revenue; Deep understanding of demand generation best practices; Results and data-driven with excellent attention to detail; Exceptional interpersonal and relationship building skills; Strong communication and presentation skills; Experience with indoor and wireless connectivity solutions is a plus.
Benefits: competitive compensation, subsidized nationwide PPO medical benefit options, generous company-provided HSA contribution, subsidized dental and vision coverage, 401(k) with a 4% company match and immediate vesting, company-paid life and AD&D insurance, company-paid disability benefits, up to 40 days of paid time off per year, comprehensive Employee Assistance Program, Talkspace mobile therapy, volunteer paid time off