Position: Senior Marketing Manager
About: Cradlepoint Inc., a part of Ericsson, is seeking a Senior Demand Marketing Manager to join their Demand Marketing organization supporting the Enterprise 5G Coverage portfolio and sales team. This role will involve developing global demand generation strategies, building integrated marketing campaigns, and driving account-based marketing efforts within Ericsson.
Requirements: Bachelor’s degree in marketing or a related field required; 7 to 10 years of B2B performance marketing experience; in-depth experience in marketing analytics, automation, and CRM platforms; experience building and driving demand generation programs; demonstrated success in aligning with product, field marketing, and sales teams; deep understanding of demand generation best practices; results and data-driven with excellent analytical skills; exceptional interpersonal and relationship building skills; strong communication and presentation abilities; experience with indoor and wireless connectivity solutions is a plus.
Benefits: health insurance, 401(k) with 4% company match, up to 40 days of paid time off per year, employee assistance program, Talkspace mobile therapy, volunteer paid time off
