Position: Demand Generation Marketing Manager (B2B – IT Services) – Hybrid – Fort Lauderdale, FL
About: Our client is experiencing rapid annual revenue growth in their Sales and Marketing team, driven by increasing demand for nearshore outsourcing, digital transformation, and automation services. They are currently seeking a Demand Generation Marketing Manager for their IT Services Division in Ft. Lauderdale. This role focuses on accelerating the growth of BPO and ITO services inbound marketing efforts targeting companies in the healthcare vertical.
Requirements: Bachelor’s Degree in Marketing, Business Administration, or related field required; 5+ years of experience in B2B digital marketing for U.S. based organizations required; experience marketing SaaS, ITO, BPO, technology, or nearshoring services is a bonus; proven success in developing and executing strategic marketing campaigns targeting CIOs/CTOs; experience with marketing automation and CRM platforms like HubSpot or Salesforce; proficiency in Google Analytics, SEMrush, and other analytics tools; strong analytical skills in market trends, customer data, and campaign performance metrics; must be based in South Florida or close proximity to Fort Lauderdale area.
Benefits: health insurance, 401(k), flexible work schedule, employee discount on food and beverages
