Position: Commercial ABM Campaign & Events Manager
About: We are seeking a dynamic and results-driven Commercial ABM (Account-Based Marketing) Campaign and Events Manager to develop, execute, and optimize targeted marketing campaigns and high-impact events for key accounts. This role involves managing the full lifecycle of ABM initiatives, including strategy, execution, and performance analysis, while working closely with sales and product teams to align marketing efforts with business objectives. This role will work closely with the sales team on developing meaningful and impactful high ROI events. This role will be responsible for all aspects of the events including planning, execution, and performance results. This role is responsible for leading market research, contributing to development of market plans, and preparing and delivering key performance reports. The role also leads the execution of marketing deliverables, performs data analytics, and designs customer experience journeys. Additionally, the role ensures legal compliance, and heads moderate to high complexity projects to support operational and strategic plans.
Requirements: Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence; Typically has 4-7 years of work experience, preferably in segment marketing, channel marketing, partner marketing, or a related field or an advanced degree with 3-5 years of work experience.
Benefits: health insurance, dental insurance, vision insurance, long term/short term disability insurance, employee assistance program, flexible spending account, life insurance, generous time off policies, including 4-12 weeks fully paid parental leave based on tenure, 11 paid holidays, additional flexible paid vacation and sick leave
