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Commercial ABM Campaign & Events Manager at Hewlett Packard

Fort Collins, CO Hewlett Packard $86,950-$131,300 per year

Position: Commercial ABM Campaign & Events Manager

About: We are seeking a dynamic and results-driven Commercial ABM (Account-Based Marketing) Campaign and Events Manager to develop, execute, and optimize targeted marketing campaigns and high-impact events for key accounts. This role involves managing the full lifecycle of ABM initiatives, including strategy, execution, and performance analysis, while working closely with sales and product teams to align marketing efforts with business objectives. The role will be responsible for all aspects of the events including planning, execution, and performance results. Additionally, the role leads the execution of marketing deliverables, performs data analytics, and designs customer experience journeys. The position ensures legal compliance, and heads moderate to high complexity projects to support operational and strategic plans.

Requirements: Four-year or Graduate Degree in Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence; Typically has 4-7 years of work experience, preferably in segment marketing, channel marketing, partner marketing, or a related field or an advanced degree with 3-5 years of work experience

Benefits: health insurance, dental insurance, vision insurance, long term/short term disability insurance, employee assistance program, flexible spending account, life insurance, generous time off policies, including 4-12 weeks fully paid parental leave based on tenure, 11 paid holidays, additional flexible paid vacation and sick leave