Position: Brand Manager – Camping
About: Johnson Outdoors, a leading global innovator of outdoor recreation equipment and technologies, is seeking a dedicated Brand Manager for Camping to join their team. Johnson Outdoors designs, manufactures, and markets a portfolio of consumer-preferred brands in categories like Watercraft Recreation, Fishing, Diving, and Camping. They are known for iconic brands such as Old Town canoes and kayaks, Ocean Kayak, Minn Kota fishing motors, Humminbird marine electronics, SCUBAPRO dive equipment, and Jetboil outdoor cooking systems. Johnson Outdoors aims to inspire more people to experience the awe of the great outdoors through innovative and trusted equipment.
Requirements: Bachelor’s degree in marketing, business, sales or equivalent; 7 years of progressively experience in brand, marketing, and product development within a global consumer goods environment; Advanced knowledge in branding, marketing strategy, traditional and digital marketing, social media, sponsorship management, and promotion; Experience in consumer research, marketing campaigns, managing marketing budgets, and project management; Strong leadership, communication, and analytical skills; Proficiency in Microsoft Office suite and Adobe Suite; Willingness to travel domestic and/or international as needed
Benefits: competitive base salary with bonus program, Paid Time Off and holiday benefits, performance development and training opportunities, collaborative work environment with fun company events, 401(k) with company match and other retirement contributions
