Marketing Specialist -Japanese restaurant

The hiring establishment is a distinguished Japanese restaurant group located in New York, NY, known for its authentic culinary experiences and exceptional hospitality. With a dedication to blending traditional Japanese culture with innovative dining experiences, the group has steadily expanded its presence in the vibrant New York dining scene. This establishment emphasizes quality food, impeccable service, and a welcoming atmosphere, ensuring that guests enjoy a memorable visit every time they dine. The company culture promotes a collaborative and dynamic work environment, supporting growth and creativity for all employees. Opportunities for career advancement abound as the group continues to expand and innovate within the restaurant industry.

They are seeking a Marketing Specialist who will play a crucial role in driving the restaurant's public relations, social media presence, brand partnerships, and marketing operations. This full-time position, based in New York, NY, offers a hybrid work schedule with four days onsite and one day remote, operating during regular business hours from Monday to Friday, 9:00 AM to 6:00 PM. The salary for this role ranges from $80,000 to $85,000 annually, commensurate with experience.

The Marketing Specialist will be responsible for managing the restaurant's PR and social media channels, including platforms like Instagram and Facebook. Their duties encompass content planning, analytics review, and overseeing influencer collaborations to enhance the brand's reach and engagement. They will also coordinate and support brand and media partnerships, contribute to press outreach, and assist with promotional campaigns that elevate the restaurant's visibility and reputation.

In addition, the role involves meticulous execution of marketing operations such as market research, campaign coordination, budget tracking, and performance reporting. The Marketing Specialist will be instrumental in preparing digital and print marketing materials for various restaurants within the group, ensuring consistent branding and effective promotion of events and new offerings.

A significant aspect of this role is supporting new restaurant openings. The Marketing Specialist will implement local marketing strategies, organize event promotions, and conduct post-opening analysis to optimize results and maximize customer engagement during these critical launch phases. This position offers a unique opportunity to work within a culturally rich environment where understanding Japanese culture and cuisine, particularly sushi, is highly valued and beneficial.

This role is best suited for a marketing professional with a minimum of five years of experience, ideally with a background in restaurant or hospitality marketing. Strong communication, organizational skills, and the ability to collaborate across functions are essential for success in this fast-paced and growth-oriented position. The company provides a well-rounded benefits package, including medical, dental, and vision insurance, as well as paid time off, contributing to a supportive and healthy work-life balance.