FBG Enterprises Opco, LLC is a leading global digital sports platform that offers a comprehensive suite of products and services designed to enhance the fan experience across the sports industry. Established in 2011, the company has rapidly expanded its operations to become a dominant force in sports merchandising, collectibles, and digital engagement.

Fanatics Commerce

At the core of the company's offerings is Fanatics Commerce, a division dedicated to designing, manufacturing, and selling officially licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods.

This vertically integrated platform collaborates with major sports leagues, teams, colleges, and associations worldwide to provide fans with a vast selection of merchandise.

Notable partnerships include exclusive agreements with the NFL, NBA, MLB, NHL, MLS, and numerous collegiate institutions, enabling the company to offer a diverse range of products that cater to a global audience.

Fanatics Collectibles

Expanding its reach into the collectibles market, Fanatics launched Fanatics Collectibles, which encompasses both physical and digital trading cards, sports memorabilia, and other digital assets.

In 2022, the company made a significant move by acquiring Topps, a renowned trading card company, for $500 million. This acquisition allowed Fanatics to secure exclusive rights to produce trading cards for major sports leagues, including the MLB, NBA, and NFL.

The collectibles division has experienced substantial growth, with revenues projected to approach $3 billion by 2026, up from $1.6 billion in 2024.

Fanatics Betting & Gaming

Recognizing the evolving landscape of sports entertainment, Fanatics introduced Fanatics Betting & Gaming, an online and retail sports betting and online casino platform.

This division leverages Fanatics' extensive database of sports fans to offer a seamless and engaging betting experience.

In 2023, the company expanded its presence in the sports betting market by acquiring the U.S. assets of PointsBet, an Australian online sportsbook operator, for $150 million.

Fanatics Events

To further engage with fans, Fanatics established Fanatics Events, aiming to build a network of sports and collector fan events worldwide.

These events provide fans with unique opportunities to interact with athletes, celebrities, and fellow enthusiasts, fostering a sense of community and shared passion for sports.

Global Presence

FBG Enterprises Opco, LLC has a significant presence with over 80 offices and facilities globally, serving fans and partners anytime, anywhere.

The company's footprint includes multiple key locations:

Jacksonville, Florida, USA
New York, New York, USA
Manchester, England
Fayetteville, NC, USA

This wide-reaching presence supports their commitment to innovation and fan engagement, solidifying their position as a leader in the sports industry.

Overall, the company continues to enhance the fan experience through its diverse range of products and services.

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