El Capitan & Lee Inc

El Capitan & Lee Inc, operating as Lee's Discount Liquor, is a family-owned business established in 1981 by Hae Un Lee in Las Vegas, Nevada.

It has grown to become the largest liquor retailer in the state, with 22 locations as of 2017.

Product Selection

The company offers an extensive selection of alcoholic beverages including premium spirits, wines, and beers.

Customers can find popular brands such as Teremana Tequila, Crown Royal Whisky, Kim Crawford Wines, Bud Light, White Claw, and Engine Gin.

Advertising and Brand Presence

Lee's Discount Liquor is known for its humorous advertising campaigns.

These often feature founder Hae Un Lee and his son, Kenny Lee, helping build a strong presence in the liquor retail industry.

Community Involvement

The company is committed to community support through its Lee's Helping Hands charity.

This charity supports local children's charities, education, and initiatives promoting independence and safety for disabled individuals and families.

Locations

The company's headquarters are located in Henderson, Nevada.

It has stores across the Las Vegas Valley, Reno, Mesquite, and West Wendover, serving local residents and visitors.

Las Vegas, NV, USA

These locations also attract customers from neighboring states like Utah, where alcohol laws are more restrictive.