10 min read

Pros and Cons of Being a Catering Sales Manager

Learn the pros and cons of being a Catering Sales Manager, including job benefits, challenges and earning potential in event sales.

catering sales manager on phone

Catering Sales Manager: 3 Key Takeaways

  • Catering Sales Managers can earn $45,000 to over $120,000 per year, with commissions based on event sales performance.
  • The role combines client-focused sales with hands-on event planning in luxury venues.
  • There’s strong potential for advancement into Director-level and corporate hospitality roles.

A Catering Sales Manager plays a vital role in the hospitality industry, combining sales expertise with event coordination to drive revenue and deliver memorable client experiences. 

If you’re considering a fast-paced, high-reward career in hospitality, understanding the key responsibilities, benefits, and challenges of this role is essential.

Pros of Being a Catering Sales Manager

Below, we’ll explore the key benefits of working as a Catering Sales Manager, including high earning potential, networking opportunities, and career growth.

1. Strong Earning Potential With Commission Opportunities

Catering Sales Managers earn a base salary plus commission or performance-based bonuses. 

Earnings depend on:

  • Venue type (hotel, banquet hall, or restaurant)
  • Event size and revenue
  • Sales performance and booking volume

Average salaries include:

  • Entry-level: $45,000–$60,000 per year
  • Mid-level (with commissions): $60,000–$90,000 per year
  • Senior-level or luxury venues: $90,000–$120,000+ per year

For those with strong sales skills, this role offers high earning potential through commission-based incentives.

2. Career Growth in Sales and Hospitality Management

Catering sales provides a strong foundation for advancement in:

  • Director of Catering or Banquet Manager roles
  • Hotel or restaurant sales management
  • Luxury event planning or hospitality consulting

Many Catering Sales Managers move into higher-paying executive roles in hospitality or corporate event sales.

3. Engaging Work With New Clients and Events

Unlike repetitive office jobs, this role involves:

  • Meeting and networking with clients to plan memorable events
  • Visiting venues and coordinating event logistics
  • Collaborating with Chefs, vendors, and Event Planners

For those who enjoy client interaction and event coordination, this job is dynamic and rewarding.

4. Opportunity to Build Relationships and Industry Connections

Catering Sales Managers work with:

  • Corporate executives for business events and conferences
  • Wedding planners for luxury and destination weddings
  • Vendors such as florists, DJs, photographers, and rental companies

Strong networking skills can lead to high-profile clients, vendor discounts, and future career opportunities.

5. Combination of Sales and Event Planning

This role blends hospitality sales with event coordination, allowing Catering Sales Managers to:

  • Negotiate contracts and close deals
  • Assist with event logistics and menu planning
  • Ensure smooth execution on the event day

For those who enjoy both sales and hands-on event work, this job offers the best of both worlds.

6. Work in Exciting and Prestigious Event Venues

Catering Sales Managers often work in:

  • Luxury hotels and resorts
  • Exclusive country clubs or private estates
  • High-end catering companies or fine dining restaurants

For those who love the hospitality and events industry, this career offers a fast-paced, elegant work environment.

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Cons of Being a Catering Sales Manager

While the role has many benefits, it also comes with challenges, including high-pressure sales targets, demanding clients, and weekend work.

1. High-Pressure Sales Environment

Catering Sales Managers must:

  • Meet monthly or quarterly sales quotas
  • Compete with other venues and caterers for bookings
  • Convince potential clients to commit to contracts

For those who don’t enjoy sales or negotiating, the pressure to close deals can be stressful.

2. Long and Irregular Work Hours

Catering Sales Managers often work:

  • Nights and weekends, as most events take place outside of regular business hours
  • Early mornings for venue tours and vendor meetings
  • Long days during peak wedding and holiday seasons

For those seeking a traditional 9-to-5 job, the unpredictable schedule may be difficult to manage.

3. Dealing With Difficult or Demanding Clients

Catering Sales Managers must handle:

  • Last-minute changes or special requests
  • High expectations from brides, corporate clients, and event planners
  • Emotional clients, especially for weddings and milestone celebrations

For those who struggle with conflict resolution, dealing with demanding clients can be challenging.

4. Multitasking and High-Stress Workload

Managing multiple events requires strong organization and time management, as Catering Sales Managers often:

  • Handle several event bookings at once
  • Juggle multiple deadlines and client expectations
  • Ensure flawless execution while handling last-minute changes

For those who prefer a slower-paced job, the high-pressure environment may be overwhelming.

5. Physical and Mental Demands on Event Days

On event days, Catering Sales Managers must:

  • Oversee event setup and troubleshoot any issues
  • Walk between different departments and venue locations
  • Stand for long hours during receptions and banquets

The combination of stress, long hours, and physical movement can lead to fatigue and burnout over time.

6. Competitive Industry With Seasonal Fluctuations

Catering sales depend on seasonal demand, meaning:

  • Peak seasons (weddings, holidays) are extremely busy
  • Slow months (off-season periods) may reduce commission earnings
  • Competition from other venues may impact booking success

For those seeking year-round stability, managing seasonal income fluctuations can be a challenge.

Is Being a Catering Sales Manager Worth It?

Becoming a Catering Sales Manager is a great career choice for those who:

  • Thrive in sales and client relationship management
  • Enjoy event planning and hospitality coordination
  • Are highly organized and can handle multiple projects at once
  • Want high earning potential with commissions and bonuses

However, the role requires flexibility, strong sales skills, and the ability to handle stressful situations. 

If you prefer a structured schedule or less client-driven work, careers in hotel operations, event logistics, or restaurant management may be a better fit.

For those passionate about hospitality, events, and high-end service, being a Catering Sales Manager can be a financially rewarding and exciting career.

Conclusion: Is a Catering Sales Manager Role Right for You?

A career as a Catering Sales Manager offers strong earning potential, access to high-end venues, and the chance to play a central role in planning memorable events. 

For those who enjoy client interaction, fast-paced work, and goal-driven environments, this role can be highly rewarding.

However, success depends on excellent sales skills, the ability to handle pressure, and a willingness to work long or irregular hours. 

With the right mindset and multitasking abilities, this role can be a stepping stone to leadership positions in hospitality, event management, or corporate sales.

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Catering Sales Managers FAQs

No, but a background in hospitality, business, or event management is helpful. 

Many successful Catering Sales Managers have:

  • Experience in restaurant or banquet sales
  • Training in hotel or hospitality management
  • A strong track record in sales and client relationship management

Salaries depend on venue type, location, and commission structure:

  • Entry-level: $45,000–$60,000 per year
  • Mid-level with commissions: $60,000–$90,000 per year
  • Luxury venues or senior roles: $90,000–$120,000+ per year

The most difficult aspects include:

  • Meeting aggressive sales quotas in a competitive market
  • Handling demanding clients with last-minute changes
  • Working long hours, especially during peak event seasons

Yes! Many move into roles such as:

  • Director of Catering or Banquet Sales Manager
  • Hotel Sales Director or Corporate Event Manager
  • Luxury event planner or hospitality consultant

For those passionate about event sales and hospitality leadership, this career offers strong income potential and career growth.