ZipRecruiter is an online job platform that allows employers to post job openings and have them distributed across a large network of job boards.
In addition to broad distribution, the platform uses matching technology to help connect employers with candidates who fit their roles.
This guide explains how posting a job on ZipRecruiter works and when the platform may be a good fit for your hiring needs.
How To Post a Job on ZipRecruiter: Step-By-Step Guide
ZipRecruiter uses a guided, form-based process that walks employers through job creation directly on the platform.
The steps below explain what you’ll see as you post a job.
1. Click on the Post a job button
Go to the ZipRecruiter website and select the option to post a job. This will take you directly to the employer sign-up flow.
2. Create an employer account
Set up your ZipRecruiter employer account using your email address. You’ll also enter basic details about your business, such as your company name and location.
2. Start a new job post
After logging in, you can click the option to post a new job. ZipRecruiter then guides you through a series of prompts designed to build your job posting step by step.
3. Enter basic job information
You’ll begin by adding the core details of the role, including the job title, location and employment type.
This information helps ZipRecruiter distribute your job and match it with relevant job searches.
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4. Write your job description
This is where you describe the role in detail. A strong job description usually includes a clear summary of the position, the day-to-day responsibilities, key expectations and a short introduction to your company.
Keeping the content organized with short paragraphs or bullet points makes it easier for candidates to scan and quickly understand whether the job is a good fit for them.
If you need help getting started, you can read our guide on how to write a job description or check out our job description templates for different hospitality roles.
5. Add pay and benefits
At this stage, you can choose to include compensation details such as monthly or hourly pay, along with a pay range.
You can also add benefits like health insurance, paid time off or bonuses if they apply to the role.
This information isn’t required, but sharing it upfront helps set clearer expectations and often attracts more qualified applicants.
7. Choose a plan and confirm billing
ZipRecruiter offers new employers a short free trial that lets you post a job and receive applications for a limited time.
Once the trial ends, you’ll need to choose a paid plan to keep your job active or post additional roles.
After selecting a plan, you’ll be asked to confirm your billing details so your job can go live without interruption.
8. Publish your job and track results
After you publish your job, it usually appears on ZipRecruiter very quickly.
Once your job is live, you can use your employer dashboard to track activity and review applicants.
How ZipRecruiter Works for Employers
ZipRecruiter is designed to simplify hiring by letting employers create one job post and have it distributed across ZipRecruiter and its network of partner job boards.
After you publish a job, it usually appears on the platform quickly, while distribution to external sites may take additional time to populate fully.
Managing applications and candidate matches
As applicants begin coming in, ZipRecruiter uses your job details and candidate profiles to identify potential matches.
Along with candidates who apply directly, you may also see matched candidates who were invited to apply based on their qualifications.
All applications appear in your employer dashboard, where you can review and rate resumes, respond to candidates, update your job post or close the listing once hiring is complete.
Depending on your plan, you may also be able to search for candidates directly instead of waiting for applications.
How Much Does It Cost To Post a Job on ZipRecruiter?
ZipRecruiter is not a permanently free job board for employers. While new users are typically offered a short free trial, continued posting requires choosing one of the platform’s paid plans.
ZipRecruiter offers three general plan types, each designed for different hiring needs:
1. Standard Plan
This plan is best for employers working with a smaller budget. It allows your job to be posted across 100+ partner job boards and typically includes a short, two-day free trial.
The Standard Plan is commonly listed at around $24 per job per day, though costs can vary by account.
2. Premium Plan
The Premium Plan is intended for employers who want broader reach and additional sourcing tools.
It includes access to ZipRecruiter’s resume database, which contains more than 45 million resumes, allowing employers to search for candidates directly.
This plan is generally reported at around $35 per job per day, but actual pricing may differ depending on your hiring needs.
3. Pro Plan
The Pro Plan is designed for larger organizations or teams that require advanced features. This tier includes tools like TrafficBoost and enhanced access to sourcing options.
Pricing for the Pro Plan isn’t publicly listed and is typically provided through direct contact with ZipRecruiter.
Plan | Best For | Key Features | Approx. Cost |
| Standard | Employers with a limited budget | Posts to 100+ job boards; includes a short free trial | ~$24 per job per day* |
| Premium | Broader reach and active candidate sourcing | Access to 45M+ resumes; ability to search and contact candidates directly | ~$35 per job per day* |
| Pro | Larger teams or companies with higher volume | Advanced tools like TrafficBoost; added sourcing features | Custom pricing (contact ZipRecruiter) |
What Affects Job Post Performance on ZipRecruiter
Several factors can influence how many applicants you receive and how relevant they are.
Keeping the points below in mind can help you improve your job post’s performance.
- Job title clarity: Use clear, commonly searched titles rather than internal or unusual wording.
- Compensation and benefits: Listings with pay ranges and benefits often attract more interest and appear in more matches.
- Location and flexibility: Remote or hybrid options widen the candidate pool; onsite roles may benefit from commute details or multiple locations.
- Job description quality: Clear, concise descriptions that outline responsibilities and expectations tend to draw more qualified applicants.
- Market conditions: Applicant volume can vary by industry, location and hiring demand. Competitive markets may require stronger job ads.
- Plan type and visibility: The plan you choose — and its visibility leve l— can affect how many candidates see your posting once the free trial ends.
OysterLink: A Better Hiring Option for Hospitality Employers
ZipRecruiter reaches a wide range of job seekers by distributing posts across many job boards. That broad reach can be useful when you’re hiring for a variety of roles.
When you’re specifically looking for hospitality talent, a platform built for the industry often delivers stronger results.
This applies to roles like Servers, Bartenders, Line Cooks, Housekeepers, event staff or hotel professionals.
OysterLink is designed solely for hospitality jobs. Each listing costs $50 and puts your role in front of candidates who are actively seeking work in the industry.
Its focus on hospitality helps employers receive more relevant applications, spend less time filtering resumes and hire with greater confidence.
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