Average Daily Hotel Room Rates 2025

Average daily hotel room rates in 2025 reveal dramatic pricing variations across regions, with London commanding $247 per night while Southeast Asian destinations like Bangkok and Bali average just $50.

From post-pandemic recovery trends to regional pricing dynamics, understanding these rates is essential for travelers, hoteliers and industry professionals navigating today's evolving hospitality landscape.

Average Daily Hotel Room Rates in the United States (2025)

In May 2025, the U.S. hotel industry recorded an occupancy rate of 65.3% with an ADR of $162.72, reflecting steady pricing power.
Guest spending across the U.S. hotel industry is projected to reach a record high of $777.25 billion in 2025.
Revenue per available room (RevPAR) increased to $102.78 in 2025, demonstrating strong market performance.
The average daily rate (ADR) for U.S. hotels reached $162.16 in 2025, marking a new record high.

Among major U.S. cities, New York City experienced the highest occupancy level at 87.9%.
In contrast, Las Vegas offers more budget-friendly options with average rates of $95 per night.
San Francisco showed particularly strong performance in April 2025, with ADR jumping 20.5% to $227.44.
U.S. hotel occupancy rates have gradually stabilized post-pandemic, rising from 43.9% in 2020 to 63.38% in 2025.

Average Hotel Room Rates Across Europe (2025)

European hotel markets demonstrated remarkable resilience in 2025, outperforming most global regions despite economic headwinds.

Europe was the only region to show positive growth in the first half of 2025, with average prices rising 2.8% year-over-year.
Branded hotels in Europe saw rates increase 4.9% year-over-year, compared to just 1.3% growth at independent properties.
France leads Europe with the highest average hotel price of $339 per night, reflecting its strong luxury market.
London remains among the most expensive cities globally, with hotel rooms averaging $247 per night.

Paris follows closely with average rates of $174 per night, while Amsterdam offers more moderate pricing at $140 per night.
Barcelona’s average rate of $130 per night makes it an affordable way to enjoy the city’s culture.
Greece demonstrated particularly strong performance in 2024, with three-star hotel rates rising 8.9% year-over-year.
Three-star hotels are seeing prices climb about 12% in 2025, proving the mid-range market is still strong.

Average Daily Hotel Room Rates by Country (2024–2025)

Hotel room rates continue to vary widely across global markets, reflecting differences in demand, currency strength, and regional economic conditions.

United States: The national ADR rose to $155 in 2024, showing steady post-pandemic growth.
India: Hotels recorded an average daily rate of over ₹8,000 in 2024, with luxury properties leading at ₹15,655 per night.
Hilton Hotels: The global chain achieved a record ADR of $159.99 in 2024, slightly higher than the previous year’s $158.62.

Australia: the Gold Coast and Sydney led with ADRs of A$275, followed by Brisbane at A$230.
France (Paris): In 2025, Paris hotels averaged €212 per night.

Average Hotel Costs by Accommodation Type

In the USA, suites and apartments command premium prices, averaging $290 for apartments.
France maintains the highest double room rates at $337 per night, with apartments reaching $377.
England's double rooms average $232, while apartments are significantly more expensive at $253.
Malaysia provides exceptional value with double rooms averaging $70 and studios as low as $53.

Indonesia offers some of the most affordable options globally, with double rooms costing around $68.
India's double rooms cost approximately $93 on average, while travelers can book triple rooms for just $37.
Australia maintains balanced pricing with double rooms at $137, and twin rooms slightly higher at $152.
Spain's double rooms average $160, with twin rooms popular at $143.

Hotel Occupancy Rates and Room Booking Trends

Global hotel occupancy reached 72% in 2025, with urban hubs like New York City soaring to 87.9%.
The U.S. hotel occupancy rate in May 2025 stood at 65.3%, down slightly by 0.7% from the previous year.
Over 125 million hotel reservations are processed each year, equating to 235 bookings every single minute.
Online Travel Agencies account for approximately 55% of hotel bookings, dominating distribution channels.

New York City consistently demonstrates the strongest occupancy performance, reaching 84.8% in April 2025.
Miami experienced high occupancy at 83.2% in March 2025, driven by its beaches and nightlife appeal.
Markets with lower occupancy include New Orleans at 60.1% and Houston at 61.4%.
A 2024 survey found that 53% of Americans prefer hotels over home rentals like Airbnb.

Who Books Hotel Rooms — Business vs. Leisure Travelers

Group travel, particularly corporate retreats and conferences, is revitalizing the hotel industry, which has been struggling with slowdowns in other sectors.

In 2025, there has been a noticeable shift toward shorter stays compared to 2023.
In a global study by McKinsey & Company, 66% of travelers said they are more interested in travel now than before the pandemic.
The luxury tourism market is on track to hit $1.2 trillion by 2026, driven by Gen X and Millennial demand for exclusivity.

Factors Influencing Average Hotel Room Rates in 2025

In 2025, a combination of economic, geopolitical, and market forces continues to shape hotel pricing dynamics across regions.

The depreciation of the Japanese yen has made Japan an especially attractive destination, fueling a surge in demand and driving hotel rates higher.
The rapid expansion of short-term rental supply has added competitive pressure to traditional hotels.
The 2024 Paris Olympics, for instance, introduced approximately 50,000 additional rooms to the market—further intensifying competition across Europe.
Initially, average advertised prices for the opening weekend surged above €800 per night, reflecting high anticipated demand.

Inflation pressures varied by region, with Europe seeing low single-digit inflation while other markets faced steeper cost increases.
The rise of Airbnb created additional competitive pressure, with 8.1 million listings worldwide offering alternative accommodation.
Europe accounted for nearly half of all Airbnb listings in 2021, followed by Asia Pacific and North America.
However, every 1% increase in Airbnb listings only reduces hotel revenue per room by 0.02%, showing limited direct impact.

Average Daily Hotel Room Rates in 2025: Outlook and Trends

The hotel industry faces a complex landscape moving into the second half of 2025, with regional variations defining the outlook.

Europe is projected to remain strong, with advertised room prices up 6% compared to the second half of 2024.
North America shows rising forward demand indicators, though advertised prices remain below last year's levels.
The extended stay hotel market is projected to reach $61.1 billion in 2025 and grow to $82.3 billion by 2034.
Hotel investments remain robust, with 8,011 new hotel projects in the global pipeline and 2,771 set to open in 2025.