Job Overview
Employment Type
Full-time
Compensation
Type:
Salary
Rate:
Exact $72,716.80
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Life insurance
Disability insurance
Professional Development
Job Description
The position is with Alachua County, a government entity responsible for overseeing various county functions including community development and tourism management. Alachua County aims to enhance the local economy and quality of life by developing strategic initiatives that attract visitors, businesses, and events to the region. One of their key focuses is on tourist development, which involves promoting the county as a desirable destination for conferences, conventions, meetings, and leisure travel. The county emphasizes professionalism, community involvement, and collaboration with local stakeholders to achieve its goals. They maintain compliance with local, state, and federal regulations and uphold a standard of... Show More
Job Requirements
- Bachelor's degree in tourism, public relations, business administration, hotel/restaurant management, marketing, journalism, or a related program and two years of hotel management, hotel sales and/or travel agent experience
- Valid Florida Driver License
- Motor Vehicle Record that meets Alachua County policy #6-7
- Motor Vehicle Record with no more than three moving traffic infractions or three at fault motor vehicle accidents in the past 24 months
- Successful completion of all applicable background checks pre-hire and ongoing
- Ability to work during emergencies as this is an emergency essential classification
- Ability to sit, talk, hear regularly
- Ability to reach and be mobile occasionally
- Ability to lift and/or move up to 10 pounds occasionally
- Ability to work under moderate noise levels
- Ability to drive a County and/or personal vehicle to perform duties
Job Qualifications
- Bachelor's degree in tourism, public relations, business administration, hotel/restaurant management, marketing, journalism, or a related program
- Two years of hotel management, hotel sales and/or travel agent experience
- Experience in managing and coordinating programs related to tourism or similar fields
- Ability to develop and implement operating policies and procedures
- Proficiency in computer hardware and software required for the program area
- Competence in strategic client prospecting and sales development
- Strong oral and written communication skills
- Ability to prepare and organize detailed reports
- Demonstrated leadership and supervisory skills
- Ability to work independently with limited supervision
- Experience in community relations and stakeholder engagement
Job Duties
- Exudes a positive customer service focus
- Advocates building organizational culture through aligning decisions with the Countys core values
- Supervises and coordinates the activities of subordinate employees including interviewing, hiring, and training employees
- Planning, assigning, and directing work
- Appraising performance
- Rewarding and disciplining employees
- Addressing work-related complaints and resolving problems
- Develops editorial calendar and creates targeted, effective media pitches and editorial submissions that increases the exposure of Tourist Development
- Assists with creating and/or enhancing the marketing plan for Alachua County Tourist Development and reviews reports and records of activities to ensure progress is being accomplished toward specific tourist development program objectives
- Represents tourist development program when necessary, at public meetings
- Meets with local educational faculty, staff, clubs and organizations, government agencies and associations to develop community relations and draw attention to available promotional assistance
- Works closely with the local business community to communicate the Tourist Development vision and to involve them in servicing meetings and conventions and develops programs/resources for community stakeholders to support advertising efforts related to program development and outreach
- Develops and/or assists in development, implementation, and maintenance of tourist development programs related computer programs
- Evaluates current procedures and practices for accomplishing tourist development program objectives and coordinates activities of the tourist development program with related activities of other County departments
- Provides strategic direction for the prospecting and qualifying of potential clients which are essential to developing sales accounts that will generate meetings, conventions, and trade shows
- Assists with maintaining standards of accreditation, ensuring compliance with departmental policy and process in accordance with Destinations International
- Reports to the Tourist Development Council Advisory Board on advertising efficiencies, budget expenditure, outcomes
- Oversees special projects and assists with new tourism product development and initiatives
- Oversees and develops the Whats Good guide of weekly events increasing engagement, ensuring timely and equitable coverage of tourism supporting events in Alachua County
- Reviews invoices and ensures contract compliance by advertising vendors and consultants
- Conducts tourism stakeholder and consumer research and advises on emerging market opportunities
- Provides overall creative and content direction for internal projects and for outside vendors, photographers, videographers, graphic designers, voice over talent, etc.
- Drives a County and/or personal vehicle to perform required duties
- Performs the duties listed, as well as those assigned, with professionalism and a sense of urgency
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Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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