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SEO Lead / SEO Strategist (US-based, freelance/independent contractor - Detroit, MI)
Job Overview
Employment Type
Part-time
Work Schedule
Flexible
Benefits
remote work
Flexible Hours
Paid freelance role
competitive compensation
Opportunity for growth
Direct collaboration with leadership
Asynchronous communication
Job Description
Cozymeal is a dynamic and innovative company that specializes in connecting people with unforgettable culinary experiences across the globe. As a premier marketplace, Cozymeal offers an extensive array of hands-on cooking classes, private chef meals, guided food tours, wine tastings, and team-building events spanning over 400 cities worldwide. This platform empowers users to discover and book a variety of unique culinary occasions, from intimate date-night sushi lessons and anniversary chef's-table dinners to interactive dinner parties and corporate pasta-making challenges. Their mission is to turn ordinary moments into delicious memories effortlessly by providing exceptional food-related experiences and quality services. Recognized by... Show More
Job Requirements
- 7+ years of SEO experience
- Proven experience with marketplace SEO, directory SEO, or managing large multi-location sites
- Strong understanding of local-intent SEO and modern SERP behavior
- Ability to diagnose competitive ranking performance beyond basic technical audits
- Excellent written communication skills
- Proficiency with SEO tools including Search Console, GA4, SEMrush, Ahrefs, Screaming Frog, Sitebulb
- Ability to work remotely and manage time effectively
- Experience with scalable SEO frameworks and content strategies preferred
- Familiarity with schema markup for local experiences preferred
Job Qualifications
- 7+ years of SEO experience or equivalent senior expertise
- Proven experience with marketplace SEO, directory SEO, or large multi-location sites
- Strong understanding of local-intent SEO and modern SERP behavior
- Ability to diagnose competitive ranking performance beyond basic technical audits
- Strong written communication skills and ability to create clear deliverables and specs
- Comfortable working with Search Console, GA4, and SEO tools such as SEMrush, Ahrefs, Screaming Frog, Sitebulb
- Experience in travel, experiences, events, marketplaces, or similar industries preferred
- Experience building scalable SEO frameworks across large sets of city pages preferred
- Strong content strategy instincts for editorial and local pages preferred
- Familiarity with schema strategy for experiences and local relevance preferred
Job Duties
- Analyze competitive Google SERPs for core keyword categories and major markets
- Identify ranking opportunities, intent shifts, and SERP feature impacts
- Develop a prioritized SEO roadmap for city and category pages, experience pages, editorial content, and internal linking
- Provide recommendations for scalable page structures and content modules across hundreds of cities
- Conduct technical SEO reviews focused on index quality, duplication risk, canonicalization, pagination, and crawl efficiency
- Recommend improvements to structured data and location relevance signals
- Collaborate with engineering, design, and content teams to support implementation
- Track performance and iterate based on results
Job Qualifications
Experience
Expert Level (7+ years)
Job Location
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