Job Overview
Compensation
Type:
Salary
Rate:
Range $46,600.00 - $78,100.00
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Employee Discounts
Professional Development
flexible scheduling
Job Description
The hiring company is a well-established enterprise operating in the retail and convenience store sector with numerous locations across North Dakota and Minnesota. This corporation specializes in providing fuel, car wash services, and retail offerings, maintaining a strong community presence and a commitment to delivering exceptional customer service and local engagement. The company operates 36 locations in these regions, emphasizing community integration, customer satisfaction, and operational excellence. They seek to enhance their marketing and business development initiatives by hiring a dynamic Marketing Leader positioned to drive company-wide strategy and local growth opportunities.
This Marketing Leadership & Strategy role ... Show More
This Marketing Leadership & Strategy role ... Show More
Job Requirements
- Partner with all 36 locations throughout our company in ND and MN - travel required
- Bachelor's degree in marketing, communications, business, or related field (or equivalent experience) preferred
- 5+ years of experience in marketing, community engagement, sales, or retail-based business development
- Proven ability in creative development, design and execution of local marketing and promotional strategies
- Excellent communication, relationship-building, and project management skills
- Comfortable with both strategic planning and day-to-day execution
- A self-starter with a passion for community impact and customer engagement
- Ability to thrive in a fast-paced, entrepreneurial environment
Job Qualifications
- Bachelor's degree in marketing, communications, business, or related field (or equivalent experience) preferred
- 5+ years of experience in marketing, community engagement, sales, or retail-based business development
- Proven ability in creative development, design and execution of local marketing and promotional strategies
- Excellent communication, relationship-building, and project management skills
- Comfortable with both strategic planning and day-to-day execution
- A self-starter with a passion for community impact and customer engagement
- Ability to thrive in a fast-paced, entrepreneurial environment
- Proficiency in design tools (Canva, Adobe Creative Suite) and digital marketing platforms preferred
- Familiarity with retail operations and store-level marketing execution preferred
- Experience in the retail, fuel, or convenience store industry preferred
- Familiarity with local marketing strategies and community relations best practices preferred
- Experience in sales and CRM systems preferred
Job Duties
- Develop and execute company-wide marketing strategy aligned with organizational goals and brand voice across all channels
- Collaborate with leadership to identify marketing opportunities and effective campaigns
- Oversee creative development, procurement, and distribution for all marketing materials including in-store signage, digital assets, social advertising, and promotional campaigns
- Manage internal and external communications to ensure consistent brand voice
- Identify and pursue local fleet opportunities to expand fuel and car wash account sales
- Maintain local relationships to ensure best customer care
- Support and partner with retail locations to execute local store marketing initiatives that drive traffic and revenue
- Track performance of campaigns and partnerships making data-driven recommendations to optimize ROI
- Monitor and report on performance metrics for marketing campaigns and account growth
- Plan, coordinate, and lead community events to increase brand awareness and deepen relationships and customer loyalty
- Establish and nurture partnerships with local organizations, schools, nonprofits, and influencers to further company mission
- Represent company at community functions, sponsorship events, networking events, and industry gatherings
- Build and maintain relationships with local schools, nonprofits, first responders, and other key partners
- Act as cultural ambassador embodying and promoting company mission and core values across customer and employee experiences
- Integrate mission-driven messaging into all marketing and outreach efforts
- Ensure community engagement initiatives reflect and support purpose-driven brand
- Ensure all marketing and engagement efforts reflect commitment to community, service, integrity, and local impact
- Work closely with retail, propane, and wholesale operations and leadership teams to align marketing efforts with business needs
- Manage vendor and agency relationships including graphic designers, printers, and event planners
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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