Regional Director of Sales

Job Overview

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Employment Type

Full-time
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Work Schedule

Standard Hours
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Employee Discounts
Professional Development
performance bonuses

Job Description

Highgate Hotels is a leading real estate investment and hospitality management company with over $15 billion of assets under management. With a global portfolio of more than 400 hotels spanning North America, Europe, the Caribbean, and Latin America, Highgate has established itself as a powerful leader in the hospitality industry. With a 30-year track record of innovation, the company offers expert guidance throughout all stages of the property cycle, from planning and development to recapitalization or disposition. Highgate has demonstrated consistent success by developing a diverse portfolio that includes bespoke lifestyle hotel brands, renowned legacy brands, and independent hotels and... Show More

Job Requirements

  • Effective verbal and written communication skills
  • Ability to listen, understand, and clarify concerns
  • Ability to multitask and prioritize departmental functions to meet deadlines
  • Service-oriented attitude towards guests and employees
  • Ability to attend meetings and training as required
  • Ability to participate in management on duty (M.O.D.) coverage
  • Compliance with attendance and scheduling standards
  • Maintain high standards of personal appearance and grooming
  • Compliance with safety and operational standards
  • Ability to identify problems and implement solutions
  • Problem-solving skills including anticipation and prevention
  • Ability to analyze complex information to meet objectives
  • Ability to maintain confidentiality
  • Willingness to perform additional duties as requested by management
  • Ability to work long hours when required
  • Ability to perform light physical work up to 20 pounds occasionally

Job Qualifications

  • At least 6 years of progressive hotel sales experience
  • or a 4-year college degree and at least 3 years of related experience
  • or a 2-year college degree and at least 5 years of hotel sales experience
  • Supervisory experience required
  • Must have a driver’s license in the applicable state
  • Must be proficient in Windows, company approved spreadsheets and word processing

Job Duties

  • Supervise, administer and ensure timely completion of all activities of the Sales Department
  • Develop a full working knowledge of the operations of the hotel, including Food and Beverage, Guest Services and Reservations
  • Develop a complete knowledge of company sales policies and SOP’s, and ensure knowledge of and adherence to those policies by the sales team
  • Develop and maintain market awareness to ensure ability to predict revenue opportunities and set proactive strategies
  • Meet or exceed set goals
  • Operate the Sales Department within established sales expense budget
  • Participate in required M.O.D. and Saturday office coverage as scheduled
  • Be responsible for developing a Manager in Development (MID or DOSID) as assigned by the Corporate including sign-off on all competencies, and assist in his/her placement
  • Coordinate group, transient and catering bookings to maximize profits
  • Initiate and follow up on leads
  • Maintain and participate in an active sales solicitation program
  • Monitor production of all top accounts and evaluate trends within your market and ensure that the Sales Team is held accountable for those accounts within their respective territories
  • Coordinate all non-group transient sales and catering solicitations to maximize overall profits
  • Administer training in the Sales and Catering departments, according to Highgate Hotel standards
  • Assist in the preparation of required reports in a timely manner
  • Conduct weekly sales meetings according to Highgate Hotel standards
  • Develop quarterly KRA’s, and review the KRA process with the Sales and Catering Team to ensure that deadlines are met
  • Conduct daily Highgate Hotel Business Review (HHBR) meeting with Sales and Catering, operations staff and General Manager
  • Be familiar with all Highgate Hotel sales policies and selling techniques with an emphasis on maximizing occupancy, Average Daily Rate (ADR) and Banquet and Catering revenues
  • Conduct all Sales and Catering Team Performance Appraisals according to Highgate Hotel SOP’s
  • Motivate, coach, counsel and discipline all Sales and Catering department personnel according to Highgate Hotel SOP’s
  • Review meeting planner evaluations as received to ensure that any problems are rectified
  • Conduct a professional, thorough site inspection of the hotel with clients, exhibiting key features and benefits of the property, and ensure that all Sales Managers conduct thorough site inspections
  • Develop strategies to increase share from competitors when the hotel revenue penetration goals are not being met
  • Use your property’s computerized sales management system to manage the hotel’s business, including (but not limited to) generating reports, entering business, blocking space and building accounts
  • Monitor the Sales incentive plans and ensure that Sales staff can explain their potential earnings and benefits, and assist in ensuring that incentives are processed and paid according to the specified time period for each plan
  • Ensure that Sales and Catering Managers are planning and executing sales trips as outlined in quarterly Key Result Areas (KRA’s) and in the Sales budget, including preplanning, setting appointments and executing sales calls
  • Coordinate the preparation of complete and accurate end-of-month reports, according to Highgate Hotel SOP’s. Ensure that Sales Managers can explain the importance and components of the report
  • Coordinate preparation of the annual revenue budget
  • Coordinate preparation of the annual Marketing Plan
  • Coordinate and direct preparation of the monthly Rooms revenue reforecast for the current and upcoming months and assist in ensuring accuracy within 5% margin of error
  • Meet and greet onsite contacts
  • Abide by Prime Selling Time (PST) and ensure that the Sales Team does the same
  • Understand all GDS systems
  • Understand ISIS
  • Understand loading rates into ISIS/GDS
  • Develop networking opportunities through active participation in community and professional associations activities and events
  • Entertain clients
  • React to negative trends in the market place by implementing blitzes or promotions
  • Handle inquiries as part of Inquiry Day Program

Job Qualifications

Experience

Expert Level (7+ years)

Job Location