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Groundworks Operations, LLC logo

Marketing Manager - Events

Warren, MI, USA|Remote, Travel, Onsite

Job Overview

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Employment Type

Full-time
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Work Schedule

Flexible
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Benefits

Opportunities for advancement

Job Description

Groundworks is North America’s leading foundation repair and water management specialist dedicated to protecting, repairing, and improving home structures. Renowned as a Top Workplace, Groundworks exemplifies a team-oriented culture driven by purpose, innovation, and a commitment to quality service. The company is proud to offer real career growth opportunities alongside comprehensive, affordable benefits and unique company ownership equity options. Groundworks is not just a company but a community fostering a culture of professionalism, accountability, and excellence in every market it serves. Employees at Groundworks are empowered with hands-on training and advancement prospects that support their career aspirations and personal growth.... Show More

Job Requirements

  • Full time
  • Competitive base salary with annual bonus potential
  • Employee ownership/equity
  • Ability to perform tasks associated with event setup, supervision, and execution
  • Ability to stand and walk for extended periods at events
  • Ability to lift, carry, push, or pull items up to 25 pounds
  • Ability to bend, reach, and move equipment as needed
  • Ability to use computer and related office equipment for extended periods
  • Willingness to travel up to 30%
  • Ability to work flexible hours as needed
  • Regular attendance required

Job Qualifications

  • 5+ years of event marketing or field marketing leadership experience in a multi-location organization
  • Proven ability to recruit, train, and develop marketing representatives
  • Experience managing distributed teams across multiple markets
  • Strong budgeting, forecasting, and ROI analysis skills
  • Demonstrated success in driving measurable lead generation results
  • Excellent organizational and project management skills
  • Ability to manage multiple priorities in a fast-paced environment
  • Strong Microsoft Office proficiency including Excel reporting
  • Willingness to travel up to 30%
  • Bachelor’s Degree in Marketing, Business, or related field preferred
  • Experience in home services or direct-to-consumer marketing preferred
  • Experience scaling event programs in high-growth environments preferred

Job Duties

  • Develop, enhance, and scale event marketing programs to support growth goals
  • Identify high-value local events aligned with target demographics
  • Build annual and quarterly event calendars in partnership with sales and marketing leadership
  • Recruit, hire, train, and develop brand ambassadors
  • Lead and manage multiple event teams across territories
  • Establish performance expectations tied to KPIs
  • Oversee event logistics including booth selection, contracts, setup, and teardown
  • Manage event marketing materials and inventory
  • Track and analyze event performance metrics
  • Provide reports and recommendations to senior leadership
  • Develop and manage event budgets
  • Control expenses while maximizing lead generation output

Job Qualifications

Experience

Expert Level (7+ years)


Job Location

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