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Job Overview
Employment Type
Full-time
Compensation
Salary
Range $54,100.00 - $88,400.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Professional Development
flexible schedule
Performance bonus
Job Description
Natura is a leading company specializing in interior horticultural design, installation, and maintenance, proudly serving all major markets in Texas. With an impressive history dating back to 1983, Natura has grown to become a pillar within the interiorscape and horticulture industries, known for creating environments where people thrive. The company operates with a strong foundation of core values that include placing people first, maintaining ownership of projects, honoring faith, fostering a culture of continuous learning, and delivering unparalleled quality in every aspect of work. These principles are deeply embedded in the company's culture, guiding every project and client interaction, resulting... Show More
Job Requirements
- Bachelor's degree in marketing, communications, or related field required
- Proven experience developing and executing multi-channel marketing strategies
- Strong leadership and team management experience
- Expertise in digital marketing, analytics, and CRM strategy
- Knowledge of market research and consumer insights
- Excellent communication skills
- Analytical and data interpretation proficiency
- Proficiency with digital tools and software
- Ability to collaborate with cross-functional teams
- High creativity and strategic thinking
- Strong project management skills
- Ability to build and maintain stakeholder relationships
- Tech-savvy with business software expertise
Job Qualifications
- Bachelor's degree in marketing, communications, or related field
- Demonstrated success in multi-channel marketing strategy development and execution
- Experience in strategic marketing leadership and team management
- Strong background in digital marketing, analytics, and CRM strategy
- Solid understanding of market research and consumer insights methodologies
- Excellent written and verbal communication skills
- Advanced analytical, research, and data interpretation abilities
- Proficiency with digital marketing tools, CRM systems, SEO/SEM, Google Analytics, and social media platforms
- Ability to work collaboratively across diverse teams
- High creativity paired with strategic discipline
- Strong project management and prioritization skills
- Ability to build trust and inspire confidence
- Tech-savvy with strong MS Office and business software knowledge
Job Duties
- Develop and implement comprehensive marketing strategies aligned with business objectives
- Lead the creation of annual and multi-year strategic marketing plans
- Conduct market, consumer, and competitive research to guide strategy
- Maintain and evolve Natura's brand identity ensuring consistent messaging
- Oversee multi-channel marketing campaigns including digital, social media, email, CRM, events, and traditional channels
- Streamline marketing processes to maximize efficiency and ROI
- Lead creative asset development supporting sales and customer experience
- Establish KPIs and track campaign performance
- Translate metrics into actionable insights and strategic adjustments
- Present data-driven findings to executive team
- Own and manage the marketing budget and allocate resources
- Manage relationships with external agencies and vendors
- Partner with cross-functional teams to align marketing initiatives with organizational priorities
- Drive customer loyalty and brand visibility efforts
- Lead, coach, and develop the marketing team to support innovation and collaboration
- Ensure brand standards are current and reflective of company culture
- Manage online reputation including reviews and community engagement
- Elevate company presence through industry partnerships and thought leadership
- Oversee marketing technology platforms ensuring effective use
- Perform other duties as assigned
Job Qualifications
Experience
Expert Level (7+ years)
Job Location
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