Job Overview
Employment Type
Full-time
Compensation
Type:
Salary
Rate:
Range $65,000.00 - $80,000.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Performance bonus
Appointment booking fee
Flexible Schedule
growth opportunities
Job Description
Floor Coverings International is the number one mobile flooring company in North America, with over 300 locations across the United States and Canada. This innovative company offers a unique shop-at-home model that allows customers to select and purchase new flooring without needing to visit a store physically. With over 400,000 satisfied customers who have given an average rating of 4.8 stars, Floor Coverings International is recognized for its exceptional service, quality products, and customer convenience. The company's rapid growth outpaces competitors by six times, reflecting its strong market position and customer loyalty. The Cape Cod location of Floor Coverings International... Show More
Job Requirements
- Bachelor's degree in marketing, business, or related field preferred
- 3-5 years of relevant marketing or business development experience
- Strong knowledge of digital marketing and lead generation techniques
- Experience in event planning and execution
- Familiarity with CRM software and marketing analytics tools
- Exceptional communication and interpersonal skills
- Ability to manage multiple projects and deliver results under deadlines
- Must be a self-starter with an entrepreneurial approach to problem-solving
Job Qualifications
- 3-5 years of experience in marketing, partnerships, or business development
- Proven track record in executing marketing campaigns, event management, and relationship development
- Proven ability to develop and manage trade relationships
- Strong ability to translate strategy into execution while contributing new ideas and innovation
- Excellent project management, analytical, and communication skills
- Experience using CRM systems and marketing performance tools
- Entrepreneurial mindset with accountability for measurable outcomes
Job Duties
- Execute the company's marketing strategy under the guidance of the Director of Marketing
- Translate high-level marketing plans into actionable campaigns across digital, event, and trade channels
- Provide input on creative and strategic direction to enhance performance and brand consistency
- Track and report on key marketing metrics, including lead sources, campaign ROI, and conversion trends
- Develop and execute lead generation programs that drive high-quality inbound and partner-sourced leads
- Optimize marketing funnels in collaboration with sales to improve lead-to-close ratios
- Report on marketing qualified leads (MQLs), sales qualified leads (SQLs), and conversion metrics
- Identify, secure, and grow relationships with designers, contractors, builders, and real estate professionals
- Create and execute trade and referral programs that expand the pipeline and increase referral-driven revenue
- Collaborate with the Director of Marketing to co-develop partner campaigns that align with brand strategy
- Manage partnership engagement, performance reporting, and ROI analysis
- Generate 20 plus appointments per week
- Plan and execute high-impact showroom and trade events that generate leads and strengthen community presence
- Oversee logistics, promotions, vendor coordination, and post-event follow-up
- Analyze event performance and report on ROI and lead conversion
- Support regional growth plans by tailoring marketing campaigns to local markets
- Work with the sales team to identify high-opportunity markets and drive localized awareness and leads
- Track territory-level performance and provide insights to leadership on growth opportunities
- Perform 1-2 hours of office admin work for the first three months before admin is brought in
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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