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Texas First Bank

Marketing Coordinator

Galveston, TX, USA|Travel, Onsite

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $36,400.00 - $50,100.00
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Work Schedule

Flexible
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Employee Discounts
Professional Development
Community involvement

Job Description

Texas First is a well-established, fast-growing independent community organization that has been serving Southeast Texas since its founding in 1973. With a strong presence through 27 locations across the region, Texas First is committed to the financial well-being and growth of the communities it serves. The organization takes pride in its people, recognizing them as its greatest asset, and it is dedicated to fostering an environment where both employees and communities can thrive. Texas First operates as a community-focused bank, aiming to provide exceptional banking and insurance services to meet the diverse needs of its customers. The organization’s mission resonates... Show More

Job Requirements

  • bachelor's degree in marketing, communications, or related field
  • 3-5 years minimum experience in content development, social media, and/or lead generation campaign development
  • experience developing and building social media content on various platforms including TikTok, Instagram, Facebook, and LinkedIn
  • excellent oral, written and interpersonal communication skills
  • good understanding of the principles of marketing, the marketing lifecycle and corresponding activation channels, and the industry best practices
  • ability to create compelling B2C and B2B content
  • must be willing to travel to events supporting all banking center locations
  • strong project and time management skills
  • strong attention to detail and familiarity working within a highly regulated industry

Job Qualifications

  • bachelor's degree in marketing, communications, or related field
  • 3-5 years minimum experience in content development, social media, and/or lead generation campaign development
  • experience developing and building social media content on various platforms including TikTok, Instagram, Facebook, and LinkedIn
  • photography and video editing skills a plus
  • experience with understanding consumer experience (UX) a plus
  • excellent oral, written and interpersonal communication skills
  • good understanding of the principles of marketing, the marketing lifecycle and corresponding activation channels, and the industry best practices
  • ability to create compelling B2C and B2B content
  • must be willing to travel to events supporting all banking center locations
  • strong project and time management skills
  • strong attention to detail and familiarity working within a highly regulated industry

Job Duties

  • work across the organization to understand marketing needs and interpret those needs into concise, precise, and impactful content and campaigns across a variety of mediums including social media, print and digital advertisement, blogs, white papers, infographics, informational videos, and website copy
  • collaborate with Director of Marketing and Graphic Designer to develop marketing campaigns and out of the box ideas that appeal to customers and prospects
  • increase social media awareness by developing engaging content that appeals to target audiences
  • work with community partners and internal staff to make the most of sponsorships, particularly event activation and ad creation
  • help organize and participate in community and banking center events including attending events, taking photos and videos, sharing on social media, and maintaining the marketing item inventory
  • develop, maintain, and consistently apply knowledge of banking products, services, and regulations affecting them
  • perform other duties as assigned

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location

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