
Job Overview
Employment Type
Full-time
Compensation
Type:
Salary
Rate:
Range $36,400.00 - $50,100.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Employee Discounts
Professional development opportunities
Community engagement events
Job Description
Texas First is a well-established independent community organization founded in 1973, dedicated to serving Southeast Texas through a network of 27 locations. As a fast-growing company, Texas First prides itself on its commitment to its people and communities, aiming to foster growth and prosperity through banking and insurance solutions. This community-focused organization values its employees as its greatest asset, providing a culture that supports professional development and community engagement. Their mission, Helping Texans Build Texas®, emphasizes the bank's dedication to building lasting relationships within the community and empowering Texans with personalized financial services.
The role of Marketing Coordinator a... Show More
The role of Marketing Coordinator a... Show More
Job Requirements
- Bachelor's degree in marketing, communications, or related field
- 3-5 years relevant experience in content development, social media, or lead generation campaigns
- Experience with social media platforms including Tik Tok, Instagram, Facebook and LinkedIn
- Photography and video editing skills preferred
- Understanding of Consumer Experience (UX) advantageous
- Excellent oral, written, and interpersonal communication skills
- Knowledge of marketing principles and industry best practices
- Ability to create both B2C and B2B content
- Willingness to travel to multiple banking center locations
- Strong project and time management skills
- High attention to detail
- Experience working in a regulated industry
Job Qualifications
- Bachelor's degree in Marketing, Communications, or related field
- 3-5 years minimum experience in content development, social media, and/or lead generation campaign development
- Experience developing and building social media content on various platforms including Tik Tok, Instagram, Facebook and LinkedIn
- Photography and video editing skills a plus
- Experience with understanding Consumer Experience (UX) a plus
- Excellent oral, written and interpersonal communication skills
- Good understanding of the principles of marketing, the marketing lifecycle and corresponding activation channels, and the industry best practices
- Ability to create compelling B2C and B2B content
- Must be willing to travel to events supporting all banking center locations
- Strong project and time management skills
- Strong attention to detail and familiarity working within a highly regulated industry
Job Duties
- Work across the organization to understand marketing needs and interpret those needs into concise, precise, and impactful content and campaigns across a variety of mediums including social media, print and digital advertisement, blogs, white papers, infographics, informational videos, and website copy
- Collaborate with Director of Marketing and Graphic Designer to develop marketing campaigns and out of the box ideas that appeal to customers and prospects
- Increase social media awareness by developing engaging content that appeals to target audiences
- Work with community partners and internal staff to make the most of sponsorships Texas First has engaged with, particularly event activation and ad creation
- Help organize and participate in community and banking center events, including attending events, taking photos/videos and sharing on social media, and maintaining the marketing item inventory
- Develop, maintain, and consistently apply knowledge of banking products, services, and the regulations affective them
- Other duties as assigned
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location

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