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Job Overview
Employment Type
Full-time
Compensation
Salary
Range $52,600.00 - $85,900.00
Work Schedule
Standard Hours
Benefits
Health Insurance
Dental Insurance
Paid Time Off
401(k) retirement plan
Employee Discounts
Professional development opportunities
Flexible work arrangements
Job Description
AC Hotel Bentonville is a distinguished hotel located in the heart of Northwest Arkansas, bringing a fresh and modern European-inspired hospitality experience to the region. Known for its contemporary design and sleek accommodations, the hotel successfully blends style with comfort, creating a vibrant and inviting atmosphere for guests and staff alike. The hotel prides itself on a refined culture-driven environment where attentive, thoughtful service is paramount to ensuring guests enjoy a seamless and memorable stay. AC Hotel Bentonville is part of a well-respected hospitality chain that emphasizes delivering exceptional guest experiences through innovation and attention to detail.
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Job Requirements
- 2-4 years of relevant work experience
- Proficiency in computer applications including Microsoft Office and design tools
- 1-2 years of paid advertising management
- Experience collaborating with external entertainment partners
- Familiarity with social media analytics and trend monitoring
- Creative content creation and editing skills
- Exceptional communication abilities
- Ability to multitask and manage projects independently
- Professional demeanor and brand advocacy skills
- Capability to manage social media community engagement
- Willingness to work on-site and attend events
- Ability to stand for extended periods during events
- Capable of working indoors and outdoors as required
- Must successfully perform essential physical activities related to marketing tasks
Job Qualifications
- 2-4 years in communications, marketing, business, or related field experience
- Computer literate with proficiency in Outlook, Microsoft software, Canva, and Adobe applications
- 1-2 years paid advertising experience
- Experience working with external partners including music and entertainment vendors
- Understanding of social media KPIs and application to strategy
- Knowledge of social media platforms relevant to hospitality industry such as Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube
- Creative eye for photography and video capture with basic editing skills
- Strong attention to detail, speed, and accuracy
- Excellent verbal, written, and visual communication skills
- Ability to follow directions, multitask, and manage time effectively
- Team player with leadership skills in content development and online reputation management
- Ability to promote brand advocacy both online and offline
- Demonstrates exceptional social customer service techniques
- Maintains professional personal social media profiles
- Previous experience managing business social media profiles is a plus
- Previous hospitality industry experience preferred
- Public relations experience desirable
- Knowledge of online marketing channels
- Experience with social media dashboards such as Facebook Business Manager
Job Duties
- Serve on property leadership team
- Develop, manage, and execute marketing plan with SMART goals for brand(s)
- Manage property marketing budget
- Report on overall marketing efforts routinely
- Manage digital asset database including releases, images, videos, brand assets
- Serve as point of contact for photo shoots
- Serve as on-property brand ambassador ensuring brand guideline adherence
- Ideate guest experiences with operations team
- Attend local educational and networking events
- Build and implement social media strategies using industry research and digital benchmarking
- Develop and grow online presence for each brand's social media channels
- Create high-quality content calendars
- Connect with industry professionals and micro-influencers
- Engage with online community managing messages, comments, reviews
- Monitor and respond to social media interactions to build brand loyalty
- Report on social media performance and adjust plans accordingly
- Capture quality photography and video content
- Maintain digital presence including imagery and business information
- Respond to online reviews
- Create and deploy newsletters
- Assist distributing online menus
- Conduct online audits for accuracy
- Develop and manage paid advertising campaigns
- Support local marketing activations with ideation and execution
- Identify and book local entertainment and manage music budget
- Manage design and implementation of onsite marketing materials
- Cultivate local partnerships through events and sponsorships
- Develop media and influencer outreach
- Lead public relations efforts
- Leverage corporate marketing support resources
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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