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City of El Paso

Events and Programming Coordinator (Promotional)

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $54,500.00 - $83,640.00
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Work Schedule

Standard Hours
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Paid holidays
Employee assistance program
Career development opportunities

Job Description

The City of El Paso International Airport is a key transportation hub serving millions of passengers annually and supporting regional economic growth through its robust infrastructure and diverse range of services. As a government-operated facility, it provides vital air travel connections for business and leisure travelers while fostering community engagement and development initiatives. The airport is committed to enhancing passenger experiences through strategic marketing and public relations efforts, promoting its facilities, programs, and events to the broader public.

This position offers the opportunity to join the airport's dynamic marketing team as a Marketing and Public Relations Specialist. This rol... Show More

Job Requirements

  • Bachelor's degree or higher in business, public administration, marketing, public relations, journalism, mass communication, or related field
  • Two years of professional marketing, public relations, special event planning, promotion, mass communications, development, fundraising, public program promotion, or retail sales and management experience
  • One year in a lead work capacity
  • Valid Texas Class C driver's license or equivalent from another state by time of appointment

Job Qualifications

  • Bachelor's degree or higher in business, public administration, marketing, public relations, journalism, mass communication, or related field
  • Minimum two years of professional experience in marketing, public relations, special event planning, promotion, mass communications, development, fundraising, public program promotion, or retail sales and management
  • At least one year in a lead work capacity
  • Valid Texas Class C driver's license or equivalent

Job Duties

  • Plan, develop, coordinate, and oversee special event programming
  • Develop and execute marketing strategies to increase visibility of facilities, programs, and services
  • Plan and implement advertising campaigns, outreach efforts, and promotional initiatives
  • Evaluate marketing activities and campaigns for effectiveness using established benchmarks and KPIs
  • Lead attainment of revenue goals through sales of group packages, admission fares, private events, consignment tickets, and sponsorship opportunities
  • Coordinate events, marketing, and advertising with other City departments
  • Design promotional materials for dissemination to the community
  • Conduct research through focus groups and surveys to assess marketing effectiveness
  • Conduct community outreach and attend events to evaluate results
  • Monitor marketing and events budgets
  • Prepare, maintain, and present reports
  • Manage event promotional calendars and distribution of marketing materials
  • Assist management in developing strategic relationships and new initiatives
  • Develop and maintain public/private partnerships and sponsorships
  • Supervise assigned personnel including scheduling, assigning, instructing, and appraising performance

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location

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