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SmartBear

Event Marketing Manager

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $65,500.00 - $163,700.00
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Work Schedule

Flexible
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Benefits

Health Insurance
performance bonuses
Paid Time Off
Flexible work arrangements
Professional development opportunities
Hybrid Work Options
retirement savings plan

Job Description

SmartBear is a global leader in software quality solutions dedicated to helping businesses create better software with greater efficiency and reliability. Trusted by over 16 million developers, testers, and software engineers at more than 32,000 organizations—including industry-leading innovators like Adobe, JetBlue, FedEx, and Microsoft—SmartBear focuses on automation and visibility in software development. Their flagship solutions like HaloAI empower teams to deliver high-quality software faster, streamline processes, and improve overall product quality on a massive scale.

Headquartered in Somerville, MA, with offices in Galway Ireland, Bath UK, Wroclaw Poland, and Bangalore India, SmartBear is known for its commitment to ethi... Show More

Job Requirements

  • 2-4 years of experience planning and managing large tradeshows and events
  • strong project management and organizational skills
  • knowledge of event technology platforms such as Cvent, Splash, ON24
  • familiarity with CRM and marketing automation tools like Salesforce and Marketo
  • excellent communication, negotiation, and vendor management skills
  • data-driven mindset with experience measuring event ROI and pipeline contribution
  • ability to travel for events 20-30 percent

Job Qualifications

  • 2-4 years of experience planning and managing large tradeshows and events
  • strong project management and organizational skills
  • knowledge of event technology platforms such as Cvent, Splash, ON24
  • familiarity with CRM and marketing automation tools like Salesforce and Marketo
  • excellent communication, negotiation, and vendor management skills
  • data-driven mindset with experience measuring event ROI and pipeline contribution
  • ability to travel for events 20-30 percent

Job Duties

  • Drive SmartBear's presence at top-tier industry events, creating unforgettable brand moments that fuel pipeline growth
  • Lead end-to-end strategy and execution for high-impact tradeshows and regional events that put SmartBear in front of key buyers
  • Shape how SmartBear shows up in the market by delivering polished, high-energy, and ROI-positive event experiences
  • Plan, coordinate, and execute a variety of events, including large tradeshows, regional sales events, executive roundtables, and internal company meetings
  • Collaborate with sales, product marketing, and demand generation teams to ensure event strategies align with GTM priorities and target ICPs
  • Manage event logistics, including venue selection, vendor coordination, booth design, shipping, and on-site execution
  • Partner with creative teams to produce event materials such as signage, giveaways, presentations, and digital assets
  • Track event KPIs, measure ROI, and provide insights and recommendations to optimize future events

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location

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