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Director of Guest Marketing, Kennedy Space Center and Visitors Complex
Job Overview
Employment Type
Full-time
Compensation
Salary
Range $104,100.00 - $140,500.00
Work Schedule
Flexible
Weekend Shifts
Night Shifts
Benefits
Medical insurance
Dental Insurance
Vision Insurance
401(k) with Company Match
Annual performance bonus
paid vacation days
Paid parental bonding leave
Tuition Reimbursement
Friends-and-family discounts
Job Description
Delaware North is a global leader in hospitality and food service, known for its rich history spanning over 100 years as a family-owned company. The company operates in multiple iconic locations around the world, including sports arenas, national parks, casinos, and entertainment venues. Among its premier partnerships is with NASA's Kennedy Space Center Visitor Complex in Merritt Island, Florida, a popular and educational destination that draws millions of visitors each year. Delaware North has been the trusted food, beverage, and retail partner at the Kennedy Space Center since 1995, contributing to the delivery of unforgettable visitor experiences. The Kennedy Space... Show More
Job Requirements
- Bachelor’s degree in marketing, communications, business, or related field
- Minimum of 8 years of progressive marketing leadership experience in attractions, hospitality, entertainment, tourism, or related industries
- Strong expertise in digital marketing, content strategy, social media, public relations, and event promotion
- Experience managing budgets with a focus on maximizing ROI
- Excellent communication and presentation skills
- Ability to work nights, weekends, and holidays as needed
Job Qualifications
- Bachelor's degree in marketing, communications, business, or related field
- Master’s degree preferred
- Minimum of 8 years of progressive marketing leadership experience in attractions, hospitality, entertainment, tourism, or related industries
- Strong expertise in digital marketing, content strategy, social media, public relations, and event promotion
- Experience managing budgets with a focus on maximizing ROI
- Excellent communication and presentation skills with the ability to influence executive stakeholders
- Ability to work nights, weekends, and holidays as needed
Job Duties
- Partner with executive leadership to ensure marketing strategies directly support revenue growth, attendance goals, and long-term business priorities
- Develop and oversee integrated campaigns across advertising, media, partnerships, digital, social, and content to drive visitation and strengthen brand presence
- Direct public relations efforts to increase media coverage, protect brand reputation, and ensure consistent, compelling messaging in a competitive market
- Lead digital initiatives across website, SEO, SEM, email, paid media, and social platforms to generate ticket sales, group bookings, and repeat visitation
- Oversee content creation that builds emotional connection, inspires curiosity, and deepens brand loyalty, supported by clear analytics and ROI measurement
- Lead and mentor a cross-functional marketing team while managing agencies, budget priorities, KPIs, and executive reporting to meet revenue and attendance targets
Job Qualifications
Experience
Expert Level (7+ years)
Job Location
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