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PlayStation Global

Director, Global Events & Activations

San Mateo, CA, USA|Remote, Onsite

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $226,200.00 - $339,400.00
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Work Schedule

Flexible
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Benefits

Medical insurance
Dental Insurance
Vision Insurance
401(k) matching
Paid Time Off
Wellness Program
Employee Discounts

Job Description

Sony Interactive Entertainment (SIE) is a global leader in interactive and digital entertainment, best known for the PlayStation family of products and services. Located in San Mateo, California, SIE is a wholly-owned subsidiary of Sony Group Corporation and is recognized for its innovation, commitment to quality, and dedication to creating inclusive environments for its employees. Their portfolio includes high-profile hardware like PlayStation 5, PlayStation 4, PlayStation VR, and services such as PlayStation Plus, alongside acclaimed game titles from PlayStation Studios. The company is not only a pioneer in the gaming industry, but also a vibrant workplace that fosters creativity, diversity,... Show More

Job Requirements

  • Bachelor’s degree or equivalent work experience
  • 15+ years of experience in global events, experiential marketing, production, or integrated marketing
  • Proven success delivering large-scale, high-visibility programs for global brands
  • Strong collaboration, relationship-management, and negotiation skills
  • Organized, adaptable leader comfortable leading multiple fast-paced initiatives
  • Experience leading global teams and developing talent
  • Proficiency with Microsoft Office
  • Willingness to travel internationally and collaborate across time zones
  • Passion for culture, innovation, and the PlayStation brand

Job Qualifications

  • Bachelor’s degree or equivalent work experience
  • 15+ years of experience in global events, experiential marketing, production, or integrated marketing
  • Proven success delivering large-scale, high-visibility programs for global brands
  • Strategic approach with the ability to translate brand and product priorities into compelling experiences
  • Experience supporting live gaming events that integrate gameplay demos, broadcast production, livestreaming, and interactive technologies
  • Strong collaboration, relationship-management, and negotiation skills
  • Organized, adaptable leader comfortable leading multiple fast-paced initiatives
  • Experience leading global teams and developing talent
  • Proficiency with Microsoft Office
  • familiarity with presentation, project-management, or creative tools a plus
  • Willingness to travel internationally and collaborate across time zones
  • Passion for culture, innovation, and the PlayStation brand

Job Duties

  • Own the global events and activations strategy aligned with PlayStation brand and portfolio priorities, ensuring premium, consistent experiences worldwide
  • Be responsible for end-to-end event production, including creative direction, storytelling, spatial design, content, technology integration, and innovation
  • Partner with cross-functional, global, and regional teams to scale strategies, ensure brand governance, and deliver differentiated experiences across markets
  • Lead agency, creative partner, and vendor relationships, including RFPs, scopes of work, budgets, forecasting, and financial tracking
  • Define success metrics, oversee performance reporting, and apply insights to refine future programs and identify emerging opportunities
  • Develop guidelines, toolkits, and playbooks to support consistent, high-quality executions
  • Present event concepts, recaps, insights, and recommendations to senior leadership
  • Lead, mentor, and develop a high-performing global events team

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Job Qualifications

Experience

Expert Level (7+ years)

Job Location

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