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Director B2C Marketing, Kennedy Space Center and Visitors Complex
Job Overview
Employment Type
Full-time
Compensation
Salary
Range $104,100.00 - $140,500.00
Work Schedule
Flexible
Weekend Shifts
Night Shifts
Benefits
Medical insurance
Dental Insurance
Vision Insurance
401(k) with Company Match
Annual bonus
paid vacation days
Paid parental leave
Tuition Reimbursement
Friends-and-family discounts
Job Description
Delaware North is a globally recognized, family-owned hospitality and food service company with over 100 years of history. They have a rich legacy of operating in iconic venues such as sports arenas, national parks, casinos, and tourist destinations worldwide. Since 1995, Delaware North has been the food and beverage and retail partner at the Kennedy Space Center Visitor Complex, located in Merritt Island, Florida. The Kennedy Space Center Visitor Complex is NASA’s official visitor center, offering visitors immersive experiences through exhibits, historic spacecraft, educational camps, IMAX theaters, and extensive bus tours. This unique venue combines entertainment, education, and tourism, making... Show More
Job Requirements
- Bachelor’s degree in marketing or related field
- Minimum of 8 years of marketing leadership experience in attractions, hospitality, entertainment, tourism, or related industries
- Proven expertise in digital marketing and B2C customer acquisition
- Strong leadership skills and team management experience
- Experience managing marketing budgets and delivering measurable ROI
- Excellent communication and presentation abilities
- Willingness to work flexible hours including nights, weekends, and holidays
Job Qualifications
- Bachelor’s degree in marketing, communications, business, or related field
- Master’s degree preferred
- Minimum of 8 years of progressive marketing leadership experience in attractions, hospitality, entertainment, tourism, or related industries
- Strong expertise in digital marketing, content strategy, social media, public relations, and event promotion
- Experience managing budgets with a focus on maximizing ROI
- Excellent communication and presentation skills, with the ability to influence executive stakeholders
- Ability to work nights, weekends, and holidays as needed
Job Duties
- Partner with executive leadership to ensure marketing strategies directly support revenue growth, attendance goals, and long-term business priorities
- Develop and oversee integrated campaigns across advertising, media, partnerships, digital, social, and content to drive visitation and strengthen brand presence
- Direct public relations efforts to increase media coverage, protect brand reputation, and ensure consistent, compelling messaging in a competitive market
- Lead digital initiatives across website, SEO, SEM, email, paid media, and social platforms to generate ticket sales, group bookings, and repeat visitation
- Oversee content creation that builds emotional connection, inspires curiosity, and deepens brand loyalty, supported by clear analytics and ROI measurement
- Lead and mentor a cross-functional marketing team while managing agencies, budget priorities, KPIs, and executive reporting to meet revenue and attendance targets
Job Qualifications
Experience
Expert Level (7+ years)
Job Location
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