Escalade Sports logo

Escalade Sports

Digital Marketing Coordinator

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $42,400.00 - $55,800.00
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Work Schedule

Standard Hours
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Professional development opportunities
Employee Discounts
collaborative work environment

Job Description

Escalade Inc. is a publicly traded leader in the sports and recreation industry with a rich heritage of over 100 years of innovation. The company is renowned for designing, manufacturing, and distributing high-quality sporting goods that foster active play and bring families and communities together. Headquartered in Evansville, Indiana, Escalade owns and operates iconic brands such as Goalrilla, STIGA, Bear Archery, ONIX, and Brunswick Billiards among others. These brands are known for their commitment to excellence, technological advancement, and a deep-rooted passion for sports and recreation. Bear Archery, a distinguished part of the Escalade family since 1933, was founded by... Show More

Job Requirements

  • Bachelor’s degree in marketing, communications, advertising, or related field
  • Minimum 1 year of experience in digital marketing, copywriting, or eCommerce
  • Proficiency in Adobe Creative Suite including Photoshop, Illustrator, and InDesign
  • Familiarity with Shopify, Salsify, Klaviyo, Meta Business Suite, or Google Analytics
  • Strong writing and organizational skills with meticulous attention to detail
  • Effective problem-solving and collaboration abilities
  • Interest in the outdoors, sports, or hunting industry is desirable

Job Qualifications

  • Bachelor’s degree in Marketing, Communications, Advertising, or related field
  • 1+ year of experience in digital marketing, copywriting, or eCommerce
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Experience with Shopify, Salsify, Klaviyo, Meta Business Suite, or Google Analytics preferred
  • Excellent writing, design, and organizational skills with attention to detail
  • Strong problem-solving and collaboration skills
  • Passion for the outdoors, sports, or hunting industry is a plus

Job Duties

  • Develop and manage promotional content and social media calendar
  • Design eye-catching digital assets for eCommerce, social media, and email marketing
  • Write engaging, SEO-rich content for websites, blogs, and product pages
  • Manage product data and content across Shopify, Amazon, and other online retailers using Salsify
  • Build and test email and SMS campaigns to boost engagement and conversions
  • Analyze web and campaign performance using Google Analytics and recommend improvements
  • Collaborate cross-functionally with marketing, product management, and creative teams
  • Maintain brand consistency and manage digital asset libraries (photos, videos, creative files)
  • Assist in event and trade show coordination

Job Qualifications

Experience

Entry Level (1-2 years)

Job Location