Job Overview
Employment Type
Full-time
Compensation
Type:
Salary
Rate:
Range $38,000.00 - $52,300.00
Work Schedule
Flexible
Benefits
Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
Professional development opportunities
Travel reimbursement
Flexible Schedule
Job Description
Marlin Independent School District (Marlin ISD) is a dedicated educational institution committed to fostering academic success and community engagement through comprehensive educational programs and initiatives. As a public school district, Marlin ISD emphasizes the importance of communication and marketing in promoting its mission, values, and opportunities for students and families within the community. The district strives to strengthen its brand presence, increase student enrollment, and maintain transparency and consistent communication with both internal and external audiences, including students, parents, staff, and community partners.
The Coordinator of Marketing & Digital Media at Marlin ISD plays a pivotal role in supporting... Show More
The Coordinator of Marketing & Digital Media at Marlin ISD plays a pivotal role in supporting... Show More
Job Requirements
- Bachelor's degree preferred
- Three to five years of professional experience in marketing and communications
- School marketing and communications experience preferred
- Understanding of brand marketing
- Experience with digital, web-based and social media marketing
- Knowledge of traditional marketing including print, radio and television
- Strong writing, proofreading and editing skills
- Experience in storytelling, photography and video production
- Strong presentation and event management skills
- Excellent organizational, communication and interpersonal skills
- Ability to multitask and meet deadlines
- Ability to collaborate effectively
- Ability to work independently
- Ability to maintain emotional control under stress
Job Qualifications
- Bachelor's degree in journalism, public relations, communications, marketing or related field preferred
- Demonstrated skills in brand marketing
- Proficient in digital, web-based and social media marketing
- Skilled in traditional marketing including print, radio and television
- Strong writing, proofreading and editing skills
- Experience in storytelling, photography and video production
- Proven ability to write compelling and relevant stories
- Strong presentation skills
- Ability to organize, plan, manage and execute special events
- Excellent relationship-building skills
- Creative in message development and PR/marketing campaigns
- Strong organizational, communication and interpersonal skills
- Ability to work in a fast-paced environment
- Effective collaboration skills
- Ability to work independently
- Maintain emotional control under stress
Job Duties
- Assist the Executive Director of Communications & Marketing with planning and execution of strategic marketing and communication plans
- Oversee development and production of promotional marketing campaigns for English and Spanish audiences
- Lead and execute experiential marketing events to increase student enrollment
- Serve as project manager and supervise collaborative campaigns, programs, events and projects
- Plan, organize, manage and execute special events for the district, communications department, and Partners in Education program
- Develop and execute marketing and advertising programs and contracts to ensure revenue enhancement
- Guide other department employees through special assignments, projects and presentations
- Assist with meetings, materials, and communications with district officials
- Attend committee meetings and community events as directed
- Ensure published content meets high standards of quality and relevance
- Collaborate with department personnel to produce engaging stories and videos
- Create original content and creative campaigns for online newsroom and social media platforms
- Collaborate with videographer to develop informative, brand-focused videos
- Serve as district spokesperson when directed or in absence of Executive Director
- Maintain professional confidentiality
- Perform other duties as assigned
Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
You may be also interested in: