Job Overview
Employment Type
Full-time
Compensation
Type:
Salary
Rate:
Range $41,400.00 - $69,000.00
Work Schedule
Standard Hours
Benefits
Medical insurance
Dental Insurance
Vision Insurance
prescription drug coverage
Paid parental leave
Flexible family care days
Subsidized back-up child care
adoption and surrogacy expense reimbursement
Fertility treatments
Vehicle discount program
Tuition Assistance
Paid Time Off
Paid holidays
Employee Resource Groups
Paid Community Service Time
Job Description
Ford Motor Company is a globally recognized automotive industry leader known for its commitment to innovation, quality, and sustainability. With over a century of experience in designing, manufacturing, marketing, and servicing a full line of Ford cars, trucks, SUVs, and electrified vehicles, the company continues to shape the future of mobility and transportation worldwide. Ford Pro, a strategic business unit within Ford Motor Company, focuses on providing commercial customers with productive, durable smart vehicles and connected services to help them work better. The organization supports various verticals and partners, creating advanced solutions that meet the evolving needs of its commercial... Show More
Job Requirements
- Bachelor's degree
- 7+ years of experience in marketing and communications leadership roles
- Demonstrated experience managing marketing budgets and external agencies
Job Qualifications
- Bachelor's degree
- 7+ years of experience in marketing and communications leadership roles
- Experience managing marketing budgets and external agencies
- Experience developing, leading, and implementing integrated marketing and communications strategies and plans
- Experience developing and managing promotional programs
- Experience with dealer communications
- Experience with merchandising management
Job Duties
- Develop integrated marketing, sales enablement, awareness, demand generation
- Develop an integrated go-to-market events and promotions strategy
- Support brand strategy and ensure integrated Ford Pro brand and five vertical messaging alignment across marketing touch points
- Work with key marketing agencies to develop and execute events and promotional programs, ensuring management of event details, logistics, planning, budgeting and measurement
- Develop and execute a strategic integrated marketing events/promotions calendar
- Develop and manage Ford Pro merchandising efforts including inventory, distribution forecasting, and budgeting of merchandise
- Develop and manage the Ford Pro Mobile Road Show program
- Collaborate with internal integrated marketing, product, sales and training leads to ensure strategic alignment and communication
- Partner with product/service/solutions owners within Ford Pro to develop marketing communications strategies and campaigns
- Understand the competitive landscape to develop clear value proposition for Ford Pro
- Ensure alignment with internal dealer leads regarding product focus, messaging alignment and promotional activity
- Provide executive communication regarding Ford Pro events and partnership programs
- Develop and manage an events and promotions measurement and evaluation platform/process enabling an analytical ROI view of these efforts
Job Qualifications
Experience
Expert Level (7+ years)
Job Location
OysterLink lists restaurant, hotel, and hospitality jobs.
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