Job Overview
Employment Type
Full-time
Work Schedule
Standard Hours
Weekend Shifts
Night Shifts
Benefits
competitive salary
Monthly auto stipend
Monthly tech stipend
In person training
Opportunity for bonus
recognition
Training and Career Development
Job Description
Anheuser-Busch is a world-renowned leader in the beverage industry, celebrated for its iconic brands and commitment to innovation. As part of the global AB InBev family, Anheuser-Busch has a legacy of brewing excellence and a dedication to quality, sustainability, and consumer satisfaction. Known for its diverse portfolio of beers, including the Stella Artois brand, the company continuously strives to maximize brand presence and customer engagement across multiple markets. This organization combines deep-rooted tradition with forward-thinking marketing strategies to maintain its position as one of the leading beverage companies worldwide. Operating in a competitive segment, Anheuser-Busch emphasizes dynamic brand management, robust... Show More
Job Requirements
- Must be of legal drinking age (21 plus)
- 2 years of beverage company and/or distributor experience
- Must be able to maintain a valid/current driver's license
- Must have access to reliable transportation
- Access to a computer with Microsoft Office and home internet access
- Must be proficient in Excel and PPT
- Personal smartphone with ability to communicate and report while in the field
- Available to work 40 plus hours per week including nights and weekends
- Prior experience with event production and managing teams of brand ambassadors preferred
- Must be able to lift 40lbs
- Must be able to travel for mandatory training at program launch
- Excellent written and verbal communication skills
- Professional demeanor and strong work ethic
- Strong leadership and communication skills
- Organizational skills to meet weekly deadlines
- Live in the market for full duration of the program
Job Qualifications
- Must be of legal drinking age (21 plus)
- 2 years of beverage company and/or distributor experience
- Driving is an essential function of this job and therefore you must be able to maintain a valid/current driver's license
- Must have access to reliable transportation
- Access to a computer with Microsoft Office and home internet access
- Must be proficient in Excel and PPT
- Personal smartphone with the ability to communicate/report while in the field
- Available to work 40 plus hours per week, including nights and weekends
- Prior experience with event production and management of teams of brand ambassadors, brand promotion, working with wholesaler and accounts, brand sampling preferred
- Must be able to lift 40lbs
- Must be able to travel for mandatory training at program launch
- Excellent written and verbal communication skills
- Professional demeanor and strong work ethic
- Strong leadership and communication skills
- Organizational skills to meet weekly deadlines
- Live in the market for full duration of the program
Job Duties
- Develop and execute comprehensive activation strategies to achieve sales and brand objectives
- Establish and maintain strong relationships with key accounts and the local wholesaler
- Sell in brand programming to key accounts
- Lead the planning and execution of brand activations, special events, sponsorships, and promotions
- Manage all aspects of Brand Ambassador team including recruitment, training, scheduling, weekly event execution, and reporting
- Provide guidance and support to the Brand Ambassador team to ensure alignment with company objectives
- Local asset management - ensuring Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events
- Responsible for activation recaps, metrics, and overall event success
- Manage local budget and budget reporting/reconciliation
- Perform pre-calls and checklists in preparation for sampling events
- Monitor event execution while ensuring all key brand KPIs are achieved
- Submit program deliverables accurately and on time each week
- Deliverables include but are not limited to expense reporting, weekly recaps, BA survey audits, time sheet approvals
- Knowledge of local nightlife/events and local alcohol beverage laws
- Assist in the analysis of sales and market/territory data used to provide consultation and/or correction for under-performing accounts
- Responsible for managing events in person
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Job Qualifications
Experience
Mid Level (3-7 years)
Job Location
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