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Advantage Solutions

Brand Activation Manager

Compton, CA, USA|Travel, Onsite

Job Overview

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Employment Type

Full-time
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Work Schedule

Flexible
Weekend Shifts
Night Shifts
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Benefits

competitive salary
Monthly auto stipend
Monthly tech stipend
In person training
Opportunity for bonus
Opportunity for recognition
Training and Career Development

Job Description

Join the world-renowned Anheuser-Busch family, one of the most respected and innovative leaders in the brewing industry, known for its dedication to quality, tradition, and forward-thinking culture. As a company with a storied history and a global reach, Anheuser-Busch continuously sets the standard for excellence in beverage production and brand development. With a portfolio of iconic and fast-growing brands, the company offers a dynamic work environment where passion meets innovation. Employees are immersed in a culture that values creativity, teamwork, and growth, making it an exceptional place to advance your career in the beverage and marketing industries.

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Job Requirements

  • Must be of legal drinking age (21+)
  • 2 years of beverage company and/or distributor experience
  • Valid/current driver’s license
  • Access to reliable transportation
  • Access to a computer with Microsoft Office and home internet
  • Proficient in Excel and PowerPoint
  • Personal smartphone for communication and reporting
  • Ability to work 40+ hours per week including nights and weekends
  • Prior experience in event production and team management preferred
  • Ability to lift 40lbs
  • Willingness to travel for training
  • Strong communication skills
  • Professional demeanor and strong work ethic
  • Strong leadership abilities
  • Strong organizational skills
  • Residency in market area for program duration

Job Qualifications

  • Must be of legal drinking age (21+)
  • 2 years of beverage company and/or distributor experience
  • Driving is an essential function of this job and therefore you must be able to maintain a valid/current driver’s license
  • Must have access to reliable transportation
  • Access to a computer with Microsoft Office and home internet access
  • Must be proficient in Excel and PPT
  • Personal smartphone with the ability to communicate/report while in the field
  • Available to work 40+ hours per week, including nights and weekends
  • Prior experience with event production and management of teams of brand ambassadors, brand promotion, working with wholesalers and accounts, brand sampling preferred
  • Must be able to lift 40lbs
  • Must be able to travel for mandatory training at program launch
  • Excellent written and verbal communication skills
  • Professional demeanor and strong work ethic
  • Strong leadership and communication skills
  • Organizational skills to meet weekly deadlines
  • Live in the market for full duration of the program

Job Duties

  • Develop and execute comprehensive activation strategies to achieve sales and brand objectives
  • Establish and maintain strong relationships with key accounts and the local wholesaler
  • Sell in brand programming to key accounts
  • Lead the planning and execution of brand activations, special events, sponsorships, and promotions
  • Manage all aspects of Brand Ambassador team including recruitment, training, scheduling, weekly event execution, and reporting
  • Provide guidance and support to the Brand Ambassador team to ensure alignment with company objectives
  • Manage local asset management ensuring Brand Ambassadors are properly equipped with merchandise and materials needed to execute sampling events
  • Responsible for activation recaps, metrics, and overall event success
  • Manage local budget and budget reporting/reconciliation
  • Perform pre-calls and checklists in preparation for sampling events
  • Monitor event execution while ensuring all key brand KPIs are achieved
  • Submit program deliverables accurately and on time each week including expense reporting, weekly recaps, BA survey audits, and time sheet approvals
  • Maintain knowledge of local nightlife/events and local alcohol beverage laws
  • Assist in the analysis of sales and market/territory data used to provide consultation and correction for under-performing accounts
  • Manage events in person

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location