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Southern Crown Partners

Brand Activation Manager

Columbia, SC, USA|Travel, Onsite

Job Overview

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Employment Type

Part-time
Hourly
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Compensation

Type:
Hourly
Rate:
Exact $20.00
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Work Schedule

Weekend Shifts
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
flexible schedule
Employee Discounts
Professional Development
Retirement Plan

Job Description

Southern Crown Partners is a leading marketing and sales agency partnered with Anheuser-Busch, one of the largest and most respected beverage companies globally. Specializing in the adult beverage industry, Southern Crown Partners serves as a crucial link between brands and consumers, focusing on strategic promotion and sales initiatives that drive brand visibility and sales growth. As a company, Southern Crown Partners prides itself on delivering results through innovative marketing programs, strong relationships with on-premise accounts, and a commitment to excellence, diversity, and opportunity in the workplace. The agency operates across various hospitality and nightlife environments, playing a vital role in... Show More

Job Requirements

  • Must be 21 years of age or older
  • Minimum 1-2 years of experience in hospitality, hospitality marketing, event marketing, brand promotion, or related fields
  • Experience working with adult beverage brands, promotional staffing, or on-premise accounts preferred
  • Strong organizational and time-management skills with the ability to meet weekly deadlines
  • Excellent written and verbal communication skills
  • Confident, professional demeanor with strong relationship-building abilities
  • Ability to work independently with minimal supervision
  • Possess a valid driver’s license in the state of residence while maintaining a good driving record, with reliable transportation
  • Comfortable with Microsoft Excel, PowerPoint, and digital reporting platforms
  • Must be available to work evenings and weekends
  • Ability and willingness to travel
  • Must be able to lift and/or move up to 50 pounds continuously
  • Walking, bending, lifting, and twisting continuously
  • Work occurs primarily in on-premise environments such as bars, restaurants, hotels, stadiums, special events, and retail environments

Job Qualifications

  • Minimum 1-2 years of experience in hospitality, hospitality marketing, event marketing, brand promotion, or related fields
  • Experience working with adult beverage brands, promotional staffing, or on-premise accounts preferred
  • Strong organizational and time-management skills with the ability to meet weekly deadlines
  • Excellent written and verbal communication skills
  • Confident, professional demeanor with strong relationship-building abilities
  • Ability to work independently with minimal supervision
  • Possess a valid driver’s license in the state of residence while maintaining a good driving record, with reliable transportation
  • Comfortable with Microsoft Excel, PowerPoint, and digital reporting platforms
  • Must be available to work evenings and weekends
  • Ability and willingness to travel
  • Represents SCP’s commitment to excellence through PARTNERS values
  • Must be 21 years of age or older

Job Duties

  • Lead planning and execution of on-premise sampling events, promotional activations, sponsorships, and special events across assigned accounts
  • Ensure all activations meet brand guidelines, safety standards, and KPIs
  • Build and maintain promotional kits, manage local marketing assets, and ensure all materials are accounted for and deployment-ready
  • Conduct pre-event check-ins, complete setup and teardown, and oversee event execution in person
  • Deliver weekly reports, recaps, KPI tracking, survey audits, budget reconciliations, and required program documentation
  • Establish and grow relationships with key on-premise accounts, including bars, restaurants, and venues
  • Collaborate with Southern Crown sales managers to identify opportunities and support brand growth strategies
  • Provide insights and recommendations based on sales trends, account and consumer feedback, and activation performance
  • Ensure staff at key accounts are informed, trained, and enthusiastic about featured brands
  • Manage activation schedules and weekly planning to meet program objectives
  • Coordinate and support Brand Ambassadors as needed, ensuring consistency and alignment with program standards
  • Maintain compliance with all local and state alcohol beverage laws
  • Ensure timely submission of expenses, reporting, and deliverables

A simple hiring platform for hospitality businesses.

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location

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