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Lund Boats

Associate Product Marketing Manager

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $69,000.00 - $110,500.00
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Work Schedule

Standard Hours
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Benefits

Medical insurance
Dental Insurance
Vision Insurance
Paid vacation
401k
Health savings account
wellbeing program
Product purchase discounts

Job Description

Brunswick Corporation is a global leader in the marine industry, known for its commitment to innovation, quality, and transforming the boating experience worldwide. With a rich legacy and a diverse portfolio of iconic marine brands such as Bayliner, Boston Whaler, Crestliner, Cypress Cay, Harris, Heyday, Lowe, Lund, Navan, Princecraft, Protector, Quicksilver, Rayglass, Sea Ray, Spartan, Thunder Jet, and Uttern, Brunswick Boat Group stands at the forefront of marine recreation and technology. The company operates across numerous fiberglass and aluminum manufacturing facilities and fosters a culture rooted in safety, integrity, continuous improvement, and personal growth. Brunswick is dedicated to pushing the... Show More

Job Requirements

  • Bachelor's degree in marketing or business
  • 3 plus years of marketing experience
  • Ability to work cross-functionally and across brands
  • Growth mindset
  • Willingness to travel up to 20 percent
  • Ability to work hybrid at specified locations
  • Ability to manage multiple projects and deadlines
  • Strong communication skills
  • Demonstrated problem-solving skills
  • Preferred experience with dealer product distribution and ecommerce
  • Ability to work under pressure in a deadline-driven environment

Job Qualifications

  • Bachelor's degree in marketing or business
  • 3 plus years of marketing experience
  • Growth mindset with desire to grow within the organization
  • Ability to work cross-functionally and across brands
  • Experience bringing products to market for industry-leading and portfolio brands preferred
  • Understanding of dealer product distribution and ecommerce transformation within traditional dealer-driven businesses preferred
  • Ability to work hands-on in a dynamic, entrepreneurial, deadline-driven environment
  • Ability to manage multiple projects simultaneously with a positive attitude
  • Demonstrated problem-solving skills
  • Strong written and oral communication skills
  • Experience in corporate and matrix environments is a plus
  • Willingness to travel up to 20 percent
  • Ability to work hybrid at specified locations
  • Ability to operate and drive boats preferred but not necessary

Job Duties

  • Support brand marketing leadership to ensure new product launch and model year product changes are successfully executed
  • Act as the product information liaison connecting product and portfolio teams with marketing execution teams responsible for product marketing materials
  • Lead event planning for boat shows and support dealer meetings, owner events, and other brand events
  • Manage photo and video shoot planning and execution
  • Support key campaign activations for brand campaigns including cross-functional and cross-divisional communications
  • Manage email calendar aligned to brand campaigns and coordinate execution with creative and email marketing teams
  • Collaborate with creative resources to develop impactful marketing collateral adhering to brand guidelines
  • Accountable for managing marketing calendars
  • Support division objectives to transform the boating experience through consumer knowledge, marketing techniques, and business strategy
  • Manage marketing projects from inception through completion as assigned by the Marketing Director

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location