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Sazerac Company

Associate Manager Social Media and Influencer

Job Overview

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Employment Type

Full-time
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Compensation

Type:
Salary
Rate:
Range $78,812.00 - $118,218.00
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Work Schedule

Flexible
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Benefits

Health Insurance
Dental Insurance
Paid Time Off
Retirement Plan
competitive salary
Career development programs
Collaborative environment

Job Description

Sazerac Company is a prestigious American family-owned business with a rich history spanning almost 400 years. Established as an independent entity, Sazerac has continually flourished with consistent double-digit growth annually since the 2000s. Operating both in the United States and globally, Sazerac is renowned for producing and marketing the most award-winning bourbons and whiskeys worldwide. Its distinguished portfolio includes iconic brands such as Buffalo Trace, Pappy Van Winkle, Eagle Rare, Blanton’s, Traveller, and Sazerac Rye. In addition to its bourbon and whiskey legacy, Sazerac owns an extensive range of popular spirits brands across various categories including Fireball, Svedka, Wheatley, BuzzBallz,... Show More

Job Requirements

  • Bachelor's degree in business, marketing or related field
  • 3+ years of relevant social media experience
  • Knowledge and experience using social media platforms (TikTok, Facebook, Twitter, Instagram, LinkedIn, and X)
  • Excellent critical thinking skills, initiative, attention to detail and creativity
  • Ability to manage multiple projects at one time
  • A creative team player who is a natural communicator with an entrepreneurial spirit, and strong writing editing skills
  • Flexibility in respect to the unexpected demands and needs of social media
  • Strong planning and organizational skills
  • Strong analytical and technical skills
  • High level of creativity and experience in creative development
  • Proficiency in procurement software and Microsoft Office suite (Excel, Word, PowerPoint)
  • Expertise using tools to measure social media ROI and create reporting (Sprinklr, Sprout, Tagger, etc.)
  • A trend-savvy cultural connector who is deeply embedded into the cultural zeitgeist and keeps pace with the ever-changing news cycle
  • Proficient in Adobe Creative Suite, with working knowledge of Adobe Photoshop, Adobe Premiere, and Adobe Illustrator
  • A valid driver's license

Job Qualifications

  • Bachelor's degree in business, marketing or related field
  • 3+ years of relevant social media experience
  • Knowledge and experience using social media platforms (TikTok, Facebook, Twitter, Instagram, LinkedIn, and X)
  • Excellent critical thinking skills, initiative, attention to detail and creativity
  • Ability to manage multiple projects at one time
  • A creative team player who is a natural communicator with an entrepreneurial spirit, and strong writing editing skills
  • Flexibility in respect to the unexpected demands and needs of social media
  • Strong planning and organizational skills
  • Strong analytical and technical skills
  • High level of creativity and experience in creative development
  • Proficiency in procurement software and Microsoft Office suite (Excel, Word, PowerPoint)
  • Expertise using tools to measure social media ROI and create reporting (Sprinklr, Sprout, Tagger, etc.)
  • A trend-savvy cultural connector who is deeply embedded into the cultural zeitgeist and keeps pace with the ever-changing news cycle
  • Proficient in Adobe Creative Suite, with working knowledge of Adobe Photoshop, Adobe Premiere, and Adobe Illustrator

Job Duties

  • Work with Social Media Strategy and Engagement Manager to clearly define social media strategy for brands, including tone of voice
  • Work with the integrated team to ensure community management is coordinated consistently and in line with established systems and calendars
  • Maintain the utmost professionalism when acting as the voice of the brand on social media
  • Proactively monitor news cycle and social media channels for trends and opportunities relevant to our brands
  • Lead creation of social-first content for owned channels, including concepting and creating posts, directing social-first shoots, editing video or photos
  • Plan, manage, and create engaging content across various Sazerac social media channels (Instagram, TikTok, YouTube, Facebook, Pinterest, etc.), including drafting, editing, scheduling, posting, and optimizing reels and other content
  • Lead ideation, conceptualization, development and implementation of influencer and social strategy content across priority brands
  • Work cross functionally on the execution of approved plans and/or handle execution directly
  • Work with contracted influencer partners to deliver disruptive and compelling brand-relevant content
  • Monitor performance and optimize future briefs
  • Oversee agencies when appropriate
  • Lead real-time reporting for social and influencer plans and activations
  • Leverage data and insights to optimize content and execution
  • Partner with paid media team to strategically leverage owned social and influencer assets for paid advertising plans
  • Scrutinize reporting to identify optimizations for improved future performance of social assets specific to creative quality and engagement
  • Establish well-organized priorities for yourself
  • Ensure project team members understand their roles, updates are posted, and priorities are successfully completed
  • Monitor progress and use PPT system to inform against priorities
  • Influence and manage up to leadership and brand when flexibility is required
  • Evolve timelines without sacrificing impact as necessary

Job Qualifications

Experience

Mid Level (3-7 years)

Job Location

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please contact the employer.