
Viva Chicken
Viva Chicken Overview
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About Viva Chicken
Viva Chicken is a fast-casual restaurant chain specializing in authentic Peruvian rotisserie chicken, known as Pollo a la Brasa. Founded in 2013 by Chef Bruno Macchiavello and Randy Garcia, the company is headquartered in Charlotte, North Carolina.
Since its inception, Viva Chicken has expanded to multiple locations across the southeastern United States, including Charlotte, NC, and North Charleston, SC.
Signature Dish
The restaurant's signature dish features all-natural, hormone-free chicken marinated for 24 hours in a proprietary Peruvian spice blend. The chicken is roasted over live charcoal in traditional Peruvian-made rotisserie ovens.
This method imparts a distinctive smoky flavor and crispy skin, setting Viva Chicken apart in the fast-casual dining landscape.
Menu Highlights
In addition to rotisserie chicken, Viva Chicken offers a diverse menu showcasing rich Peruvian flavors.
- Appetizers like Quinoa Stuffed Avocado, featuring organic quinoa, avocado, red peppers, rocoto mayo, and balsamic vinaigrette
- Salads such as the Viva Salad, with fresh greens, avocado, cucumber, red onion, tomato, and queso fresco, dressed in balsamic vinaigrette
- Hearty options including Peruvian Fried Rice, a blend of jasmine rice, red pepper, green onion, egg, soy sauce, and ginger
- Tacu Bowl, which includes jasmine or cilantro rice, canary beans, avocado, green onion, and salsa criolla
Convenience and Customer Experience
To enhance the dining experience, Viva Chicken provides a mobile app that allows customers to order online for pickup or delivery. The app also enables guests to earn rewards through the Viva Points loyalty program.
This commitment to convenience and customer satisfaction has contributed to the brand's growing popularity.
Location and Expansion
Viva Chicken currently operates locations in:
- Charlotte, North Carolina
- North Charleston, South Carolina
Outlook
Viva Chicken's dedication to authentic Peruvian flavors and high-quality ingredients has established it as a beloved dining destination in the southeastern United States.
With plans for further expansion, the restaurant continues to share the rich culinary traditions of Peru with a broader audience.