Taco Bell

Taco Bell is a prominent American fast-food chain renowned for its Mexican-inspired cuisine, including tacos, burritos, quesadillas, and nachos. Founded in 1962 by Glen Bell in Downey, California, the company has grown to operate over 8,000 locations worldwide, with a significant presence in the United States.

The menu at Taco Bell features a variety of items designed to cater to diverse tastes. Signature offerings include the Crunchwrap Supreme, a portable combination of seasoned beef, lettuce, tomatoes, and cheese wrapped in a warm flour tortilla; the Doritos® Locos Tacos, which incorporate a crunchy Doritos® shell; and the Beefy Crunch Burrito, combining seasoned beef with Flamin' Hot® Fritos® chips.

In addition to these, Taco Bell offers a range of value menu items, catering to customers seeking affordable options.

In recent years, Taco Bell has introduced innovative menu items and promotions to engage customers. For instance, in October 2024, the company launched a decades menu, featuring specialty items from the 1960s to the 1990s, allowing customers to experience a culinary journey through its 50-year history.

Additionally, Taco Bell has expanded its beverage offerings with the introduction of Baja Blast, a tropical lime-flavored soft drink created in collaboration with PepsiCo, which has since been made available in various forms, including energy drinks and gelato.

Taco Bell's commitment to customer engagement is evident through its digital initiatives. The Taco Lover's Pass, launched in January 2022, is a subscription service that allows customers to enjoy one of seven different tacos each day for 30 consecutive days for a fixed price, enhancing the dining experience and fostering brand loyalty.

Locations and Presence

As of July 2025, Taco Bell operates 8,101 restaurants across 51 states and territories in the United States.

California leads with 879 locations, accounting for approximately 11% of all Taco Bell restaurants in the U.S. Other states with a significant number of Taco Bell outlets include Texas with 716 locations, Florida with 486 locations, and Ohio with 419 locations.

Additional locations where Taco Bell operates include:

• Amarillo, TX, USA
• Reno, NV, USA
• Detroit, MI, USA
• Atlanta, GA, USA
• Clarksville, TN, USA
• Old Greenwich, CT, USA
• Huntington, WV, USA
• Franklin, TN, USA
• Louisville, KY, USA
• New Rochelle, NY, USA
• Birmingham, AL, USA
• Hilo, HI, USA
• Oklahoma City, OK, USA
• Fayetteville, NC, USA
• Omaha, NE, USA
• Evansville, IN, USA
• Silver Spring, MD, USA
• Las Cruces, NM, USA
• Longmont, CO, USA
• Boise, ID, USA

Headquarters

Taco Bell's headquarters are located at 1 Glen Bell Way, Irvine, California. The company continues to expand its presence both domestically and internationally, offering a diverse menu that appeals to a wide range of customers seeking quick, flavorful meals.