Steak 'n Shake

Steak 'n Shake, established in 1934 by Augustus Hamilton "Gus" Belt in Normal, Illinois, is a renowned American restaurant chain specializing in steakburgers and hand-dipped milkshakes. The brand's slogan, "Famous for Steakburgers," highlights its signature offering—a burger crafted from a blend of T-bone, sirloin, and round steaks.

Over the decades, Steak 'n Shake has expanded its menu to include a variety of American diner-style foods, such as fries, salads, and breakfast items. The company operates both company-owned and franchised locations, with a significant presence in the Midwestern United States.

As of 2024, there are 426 Steak 'n Shake restaurants across 26 states and the District of Columbia.

Business Model and Recent Changes

In recent years, Steak 'n Shake has undergone strategic changes to adapt to evolving consumer preferences. In 2021, the company transitioned from a full-service dining model to a counter-service system, introducing self-serve kiosks to enhance efficiency and reduce costs.

This shift aimed to streamline operations and improve the customer experience.

International Presence

Steak 'n Shake has extended its reach beyond the United States, with locations in Western Europe, including France, Italy, Portugal, and Monaco.

Locations

Within the United States, Steak 'n Shake operates multiple locations. Key places include:

• Indianapolis, IN, USA
• Louisville, KY, USA
• Springfield, MO, USA
• Bloomington, IN, US
• Hendersonville, TN, USA
• Tallahassee, FL, USA
• Jacksonville, FL, USA
• Fayetteville, AR, USA
• Joliet, IL, USA

Legacy and Customer Experience

Steak 'n Shake continues to uphold its legacy of serving high-quality steakburgers and milkshakes, while embracing modern innovations to meet the needs of its diverse customer base.