Red Robin
Red Robin
Industry
Website
About Red Robin
Red Robin Gourmet Burgers, Inc. is a prominent American casual dining restaurant chain specializing in gourmet burgers and various menu items. Established in 1969 in Seattle, Washington, it has expanded to over 500 restaurants across the United States and Canada, including both company-owned and franchised locations.
The menu features a diverse selection of gourmet burgers, including their signature "Legendary®" burgers. These are customizable with a wide array of toppings and sauces.
Besides burgers, Red Robin offers salads, appetizers, entrees, desserts, and signature beverages. Some locations also serve Donatos® pizza, broadening their culinary offerings.
Red Robin is famous for its "Bottomless" options, allowing guests unlimited refills on select items such as Steak Fries, Sweet Potato Fries, and beverages, enhancing the dining experience.
The restaurant chain provides online ordering for to-go, delivery, and catering services, making it convenient for customers to enjoy their meals at home or events.
Headquarters and Locations
The company is headquartered in Greenwood Village, Colorado and operates in various U.S. states.
Key states include:
- California
- Washington
- Pennsylvania
- Texas
- Colorado
- Murfreesboro, TN
- Alexandria, VA
- Gilbert, AZ
- Fort Wayne, IN
- Thornton, CO
- Hilliard, OH
- Baltimore, MD
- Evansville, IN
- Columbus, GA
- Gary, IN
- Newark, NJ
- Rockford, IL
- Pasadena, TX
- Boise, ID
- Peoria, AZ
- Milwaukee, WI
- Scarborough, ME
- Tulsa, OK
- Charlotte, NC
As of January 2024, California had the highest number of locations, with 57 restaurants, representing approximately 12% of all U.S. Red Robin establishments.
Recent Developments
In January 2023, Red Robin launched its "North Star" plan. This strategic initiative focuses on transforming into an operations-focused restaurant company.
The plan aims to:
- Elevate the guest experience
- Remove costs and complexity
- Deliver growth in comparable restaurant revenue
- Improve unit-level profitability
Overall, Red Robin remains a popular destination for casual dining, offering a variety of gourmet burgers and other menu items, with a firm commitment to customer satisfaction and operational excellence.