Paris Baguette

Paris Baguette is a South Korean multinational bakery café chain renowned for its authentic French-inspired baked goods and café offerings. Established in 1988 by Paris Croissant, a subsidiary of the SPC Group, the brand has grown to become a leading presence in the bakery industry, both domestically and internationally.

The brand's product range includes a variety of freshly baked breads, pastries, cakes, and beverages. Signature items such as croissants, ham & cheese pastries, strawberry soft-cream cake, and blueberry chiffon cake are particularly popular among customers.

Paris Baguette emphasizes the use of high-quality ingredients and traditional baking techniques to deliver an authentic and satisfying experience.

Presence in the United States

In the United States, Paris Baguette has experienced significant growth, with over 200 locations across 21 states and territories as of July 2024. The brand has a strong presence in California, New York, and New Jersey.

Locations

Paris Baguette has multiple outlets in major cities including:

• New York City, including NYC and Queens
• Los Angeles
• Chicago
• Fort Lee, NJ, USA
• Yonkers, NY, USA
• New Rochelle, NY, USA
• Hoboken, NJ, USA
• Aurora, CO, USA
• Stamford, CT, USA
• Winter Park, FL, US
• Moonachie, NJ, US
• Orlando, FL, USA
• Jersey City, NJ, USA

Expansion Plans

Looking ahead, Paris Baguette has ambitious plans for further expansion in North America. The company aims to open over 100 new cafés in 2025 across the U.S. and Canada.

Its long-term goal is to reach 1,000 locations by 2030. This growth strategy underscores the brand's dedication to becoming a neighborhood staple and providing high-quality baked goods to a broader audience.

Global Market Position

Overall, Paris Baguette's blend of traditional French baking with modern café culture has resonated with a diverse customer base. This positions it as a prominent player in the global bakery café market.