Hawthorn Innovations

Hawthorn Innovations is a full-service creative agency based in Louisville, Kentucky, specializing in the food and beverage industry. Founded in 2006, the company offers a comprehensive suite of services designed to elevate brands through innovative strategies and immersive experiences.

Services Offered

• Studios: Hawthorn Innovations boasts an in-house production studio equipped for photography and videography. Their expertise includes on-location shoots, lifestyle imagery, motion graphics, and unique visual storytelling tailored to each client's needs.
• Creative: The agency excels in visual design and branding with services such as product design, book layouts, in-store promotions, training materials, campaign marketing, and web design. They provide custom print and production materials through a wide supplier network.
• Supply: They offer custom small wares and interactive tools for restaurants and brands nationally and globally. Additionally, they source supply chain needs and collaborate with cutting-edge brands to distribute innovative items worldwide to hospitality venues.
• Build & Activations: Specializing in transforming brands into immersive experiences with custom builds like bar carts and event activations. Their 10,000-square-foot workshop is equipped with state-of-the-art tools including lasers and CNC machines to realize ambitious ideas.
• Drink Strategy: Crafting drink strategies for various venues and events, offering concept creation, logistics, and training. Services include innovative recipe development, trend analysis, menu placements, beverage program development, education, and bar events.

Notable Projects

The agency has collaborated with several prominent brands, including:

• Smirnoff & NFL Game Day Drinks: Developed an "Everyday Celebration" campaign.
• CÎROC: Launched the Pomegranate flavor in the U.S.
• Bardstown Bourbon Company: Refreshed their brand with a new website design and media content for the Origin Series launch.

Locations

Hawthorn Innovations operates from its headquarters at 1477 S Brook St., Louisville, KY 40208.

• Louisville, KY, USA