GMR Marketing

GMR Marketing is a leading experience agency specializing in creating immersive brand experiences that seamlessly integrate physical, digital, and social elements. Founded in 1979 by Gary M. Reynolds, the agency has become a pioneer in experiential marketing, connecting brands with consumers through shared passions.

Global Presence

As a subsidiary of the Omnicom Group, GMR Marketing operates globally, delivering localized expertise and support through a network of offices. While the agency is known for locations in New York, London, Shanghai, and Sydney, it also has offices in:

• Nashville, TN, US
• Philadelphia, PA, USA

Services and Capabilities

The agency’s services include market research, experience design, sensorial technology, purposeful partnerships, and connected activations. GMR Marketing excels in creating experiences with physical, digital, and social integration.

Notable projects include virtual mansion experiences, VR initiatives, and large-scale event transformations that engage audiences in innovative ways.

Clients and Partnerships

GMR Marketing has collaborated with leading brands across various industries. Prominent clients include:

• Rakuten
• NFL
• Nissan
• Hewlett Packard Enterprise
• Hershey's
• Stryker

These partnerships demonstrate the agency’s ability to create high-impact brand experiences tailored to diverse markets.

Commitment to Diversity and Social Responsibility

Diversity, equity, and inclusion (DEI) are foundational to GMR Marketing’s culture. The agency fosters a workplace that embraces diverse perspectives and equitable opportunities for employees.

GMR Marketing is also active in corporate social responsibility, engaging in community outreach and sustainability initiatives. The agency supports organizations such as America’s Black Holocaust Museum, Feeding America, Neighborhood Hope, and Children’s Hospital of Wisconsin.

Industry Leadership

With a global footprint and a diverse portfolio, GMR Marketing continues to lead experiential marketing by crafting unforgettable stories that resonate with audiences worldwide.