
Fractal Analytics
Fractal Analytics Overview
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About Fractal Analytics
Fractal Analytics, established in 2000, is a global leader in artificial intelligence (AI) and advanced analytics. It is dedicated to empowering organizations with data-driven insights to enhance decision-making and drive growth.
With dual headquarters in Mumbai, India, and New York City, USA, Fractal operates across 18 countries, including the United States, United Kingdom, India, Singapore, and Australia.
Product Line and Services
The company offers a comprehensive suite of AI-powered solutions tailored to various industries such as consumer packaged goods, retail, healthcare, financial services, insurance, technology, media, telecom, and energy.
Fractal's key products and services include:
- Customer Genomics™: A proprietary platform providing deep customer insights to optimize marketing strategies, enhance customer experience, and drive loyalty.
- Concordia™: A cloud-based platform integrating data sources, advanced analytics, and AI capabilities, enabling organizations to derive actionable insights across the entire data lifecycle.
- Trial Run™: A solution employing predictive analytics to simulate the impact of business decisions, assisting companies in making informed choices and minimizing risks.
- Cuddle.ai™: An AI-powered, self-serve analytics platform democratizing data access and analysis, empowering employees at all levels to make data-driven decisions.
Approach and Innovation
Fractal's unique value proposition lies in its AI-first approach, combining artificial intelligence and advanced analytics to offer predictive and prescriptive insights.
The company emphasizes deep industry expertise, providing tailored solutions that address specific challenges across various sectors. Continuous innovation and research are central to Fractal's mission.
This ensures delivery of cutting-edge solutions to its clients.
Awards and Recognition
In recognition of its excellence, Fractal has been named a 'Leader' in Customer Analytics by Forrester Research in their Q2 2025 report.
The company has also been recognized as a 'Great Workplace' and one of 'India's Best Workplaces for Women' in the top 100 (large) category by The Great Place to Work® Institute.
Locations
Fractal has a significant global presence with offices in multiple countries, enabling the company to serve a diverse clientele, including Fortune 500 companies across various regions and industries.
- New York City, NY, USA
- United Kingdom
- Ukraine
- India
- Singapore
- Australia