Flowers Foods

Flowers Foods, Inc., headquartered in Thomasville, Georgia, is a leading producer and marketer of packaged bakery products in the United States. Established in 1919, the company has grown to become the second-largest baking company in the U.S., operating 47 bakeries nationwide.

Product Portfolio

Flowers Foods offers a diverse range of bakery products, including:

• Breads and Rolls: Fresh breads, buns, and rolls available in various styles and flavors.
• Snack Cakes and Pastries: A variety of sweet treats under brands like Mrs. Freshley's and Tastykake.
• Tortillas and Flatbreads: Including products under the Mi Casa brand.

These products are marketed under several well-known brand names, such as Nature's Own, Dave's Killer Bread, Wonder, Canyon Bakehouse, Mrs. Freshley's, and Tastykake.

Distribution Channels

Flowers Foods distributes its products through two primary channels:

1. Direct Store Delivery (DSD): This segment handles fresh breads, buns, rolls, and snack cakes, which are sold regionally through a network of independent distributors.
2. Warehouse Delivery: Responsible for the national distribution of frozen snack cakes, breads, and rolls, which are sold directly to customers' warehouses.

Strategic Growth and Acquisitions

Over the years, Flowers Foods has expanded its market reach through strategic acquisitions, including:

• 2011: Acquired Tastykake, a Philadelphia-based snack cake baker, expanding into the mid-Atlantic region.
• 2012: Purchased Lepage Bakeries in Maine and acquired assets and licenses from Bimbo Bakeries for Sara Lee and Earthgrains brands in California and Oklahoma City.
• 2013: Acquired most of the bread brands of Hostess Brands, including Wonder Bread, plus 20 closed Hostess bakeries.
• 2015: Purchased Dave's Killer Bread, Alpine Valley Bread Co., and the North American rights to the Roman Meal trademark.
• 2018: Acquired Canyon Bakehouse, a gluten-free bread company.
• 2023: Acquired Papa Pita Bakery, expanding production capacity and distribution in the western United States.

Presence in California

Flowers Foods operates several facilities in California, including locations in the following cities:

• Hawthorne
• Sacramento
• Fresno
• Mesa

While the company does not have a direct presence in San Francisco, its products are available in local supermarkets, convenience stores, and other retail outlets throughout the city.