Fleet Feet
Fleet Feet
Industry
About Fleet Feet
Fleet Feet is a leading American retailer specializing in running shoes, apparel, and accessories. It has been dedicated to serving runners of all levels since its inception in 1976. Founded by collegiate athletes and educators Sally Edwards and Elizabeth Jansen in Sacramento, California, the company has become a prominent presence in the running community.
Headquartered in Carrboro, North Carolina, Fleet Feet operates over 280 stores across the United States. These include locations in San Francisco, Pleasant Hill, Menlo Park, and Pleasanton, California.
Locations
- Hendersonville, TN, USA
- Seattle, WA, US
- San Francisco, CA
- Pleasant Hill, CA
- Menlo Park, CA
- Pleasanton, CA
This extensive network enables the company to cater to a diverse clientele, offering personalized services and products tailored to individual needs.
Product Offerings
At the core of Fleet Feet's offerings is a comprehensive selection of running footwear, apparel, and accessories from top brands such as Nike, Brooks, and Hoka. The company emphasizes a personalized fit process, utilizing advanced 3D foot-scanning technology and gait analysis to recommend products that best suit each runner's unique biomechanics.
Community Engagement
Fleet Feet is deeply committed to community engagement. Many locations provide training programs, group runs, and host community events to foster a supportive environment for runners.
Initiatives such as the Fleet Feet Running Club and the nationwide 5K event, The Big Run, exemplify the company's dedication to building and strengthening local running communities.
Expansion and Acquisitions
In December 2021, Fleet Feet acquired JackRabbit, the second-largest U.S. running specialty retailer at the time, adding 57 stores across 15 states and its e-commerce business.
This acquisition created a network of 250 community-based retail locations. In June 2022, Fleet Feet further expanded by acquiring Marathon Sports, LLC, adding 18 stores across Massachusetts, Connecticut, Rhode Island, and New Hampshire.
Reputation
Fleet Feet's dedication to personalized service, quality products, and community involvement has solidified its reputation as a trusted resource for runners nationwide.