Europcar Mobility Group
Europcar Mobility Group Overview
Industry
About Europcar Mobility Group
Europcar Mobility Group is a global leader in mobility services, offering a comprehensive range of solutions designed to meet the diverse transportation needs of both individuals and businesses.
Established in 1949, the company has evolved from a traditional car rental service into a multifaceted mobility provider. This evolution reflects its commitment to innovation and customer-centric services.
Core Services and Offerings
The Group's primary services include:
- Car and Van Rental: Europcar Mobility Group provides a wide selection of vehicles, from compact cars to vans, catering to various customer requirements.
- Light Commercial Vehicle Rental: For businesses needing transportation solutions, the company offers rental options for light commercial vehicles, facilitating logistics and operations.
- Chauffeur Services: Through its subsidiary Brunel, the Group delivers professional chauffeur services, ensuring comfort and reliability for clients.
- Car-Sharing Services: With Ubeeqo, Europcar Mobility Group offers car-sharing solutions, allowing users to rent vehicles by the hour or day, promoting flexibility and convenience.
- Peer-to-Peer Car Rental: The company engages in peer-to-peer car rental, enabling individuals to rent out their personal vehicles to others, thereby maximizing vehicle utilization.
- Scooter-Sharing Services: Through Scooty, the Group provides scooter-sharing options, catering to urban mobility needs and offering an eco-friendly transportation alternative.
Global Presence and Expansion
Europcar Mobility Group operates in over 140 countries, including the United States. It has established a presence in major U.S. cities such as Orlando, Florida; Seattle, Washington; and Chicago, Illinois.
In May 2024, the company expanded its U.S. footprint by opening rental locations at Hartsfield-Jackson Atlanta International Airport (ATL) and Dallas/Fort Worth International Airport (DFW), marking a significant milestone in its American operations.
Locations in the United States:
- Orlando, FL, USA
- Seattle, WA, US
- Chicago, IL, USA
- Hartsfield-Jackson Atlanta International Airport (ATL)
- Dallas/Fort Worth International Airport (DFW)
Strategic Developments
In 2018, Europcar Group rebranded itself as Europcar Mobility Group to better reflect its transformation into a comprehensive mobility service provider.
This strategic move was accompanied by acquisitions such as Ubeeqo, a European car-sharing startup, and Brunel, a chauffeur services provider. These initiatives enhanced the Group's service portfolio and market reach.
Leadership and Governance
As of May 2025, Sebastian Birkel serves as the CEO and Chairman of the Management Board of Europcar Mobility Group.
Birkel brings extensive experience from his previous role as CEO of Sixt's North American business, positioning him to lead the Group through its next phase of growth and innovation.
Commitment to Customer Satisfaction
At the heart of Europcar Mobility Group's mission is a dedication to customer satisfaction.
The company continually develops new services and solutions to meet the evolving needs of its clientele, ensuring a seamless and enjoyable mobility experience.
Through its diverse offerings and strategic initiatives, Europcar Mobility Group remains a pivotal player in the global mobility landscape, committed to providing innovative and accessible transportation solutions worldwide.