
Crocs
Crocs Overview
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About Crocs
Crocs, Inc. is a global leader in innovative, casual footwear, known for its distinctive and comfortable designs. Founded in 1999 by Scott Seamans, Lyndon Hanson, and George Boedecker Jr., its first model, the Beach, debuted at the Fort Lauderdale Boat Show in 2002, where all 200 pairs sold out.
The company's flagship product, the Classic Clog, is recognized worldwide. Since 2002, Crocs has sold more than 300 million pairs across over 90 countries. This success stems from the brand's commitment to uniting style, modern comfort, and value, encouraging individuals to "Come As You Are™."
Crocs' product line now includes sandals, sneakers, boots, slides, flip-flops, and slippers for men, women, and children. The 2022 acquisition of the HEYDUDE brand expanded their footwear variety significantly.
A unique aspect of Crocs footwear is the proprietary material Croslite™, a closed-cell resin that offers lightweight comfort and durability. In 2024, the company achieved 25% bio-circular content in Croslite™, reducing emissions per Classic Clog by nearly 5% compared to 2021.
Beyond footwear, Crocs sells accessories such as Jibbitz™ charms for customization via the shoe's ventilation holes. It also offers apparel and other fashion accessories, broadening its casual lifestyle market presence.
Crocs products are available in more than 80 countries through multiple channels, including roughly 350 retail stores, e-commerce platforms, third-party marketplaces, and kiosks. Their operational facilities include warehouses and distribution centers in the U.S. and the Netherlands, with manufacturing in Vietnam and China.
In recent years, Crocs has partnered in high-profile collaborations with brands like Microsoft and Krispy Kreme, producing limited-edition, themed footwear blending Crocs comfort with unique styles from these partners.
Headquarters and Locations
The company's headquarters are located in Broomfield, Colorado, USA.
Crocs also has locations in:
- Tacoma, WA, USA
- Arvada, CO, USA
- Provo, UT, USA
- Las Cruces, NM, USA
- Texas City, TX, USA
Mission
Crocs' mission is to make everyone comfortable in their own shoes, embracing and celebrating uniqueness, and inviting the world to "Come As You Are™."