Barry's

Barry's is a premier fitness brand famed for its high-intensity interval training (HIIT) workouts. Founded in 1998 in West Hollywood, Los Angeles, by Barry Jay and partners John and Rachel Mumford, it has evolved into a global lifestyle brand.

Barry's boasts over 90 studios across 15 countries. This includes locations in the United States, Australia, Bahrain, Canada, Denmark, France, Germany, Italy, Norway, Qatar, Singapore, Spain, Sweden, the United Kingdom, and the United Arab Emirates.

Signature Workout Experience

The hallmark Barry's workout, known as the "Red Room" experience, features 50-minute sessions alternating treadmill intervals and floor exercises. This format tones muscles, burns up to 1,000 calories per session, and boosts metabolism for up to 48 hours post-workout.

In 2022, Barry’s introduced Barry's Ride, a lower-impact 50-minute class replacing the treadmill with indoor cycling. This provides a fresh take on their intense workout style.

Studio Design and Amenities

Each Barry's studio reflects the local culture and aesthetics through hand-painted murals by local artists. The environment encourages community engagement and supports members’ fitness journeys.

Amenities include Fuel Bars with custom shakes and grab-and-go options for nutrition before and after workouts. Retail sections feature Barry’s in-house designs and collaborations.

Locations

Barry’s has a strong presence in major US cities such as:

• New York City
• San Francisco
• Chicago
• Los Angeles
• Boston
• Miami

Internationally, Barry’s has expanded to:

• London
• Dubai
• Sydney
• Toronto

Additionally, it operates studios in Portland, OR, USA; Atlanta, GA, USA; Arlington, VA, USA; Hawthorne, CA, USA; Jersey City, NJ, USA; Houston, TX, USA; Scottsdale, AZ, USA.

Digital Fitness Platform

Barry’s offers digital classes through Barry's X, a platform for live and on-demand workouts. This enables members to access Barry’s fitness programs from anywhere, meeting the needs of today’s fitness enthusiasts.

Industry Position and Future

Barry's continues to innovate and expand in the boutique fitness industry. Their commitment to dynamic and effective programs keeps them at the forefront, serving a global community hungry for quality fitness experiences.