Balise Motor Sales

Balise Motor Sales, established in 1919 by Paul E. Balise, is a prominent automotive retailer in New England, specializing in both new and pre-owned vehicles.

The company has grown to become one of the largest retailers of automobiles in the region, with a diverse portfolio including brands such as Buick, Chevrolet, Ford, GMC, Honda, Hyundai, Kia, Lexus, Mazda, Nissan, Scion, Subaru, Toyota, and Volkswagen.

Headquarters and Locations

Headquartered in West Springfield, Massachusetts, Balise Motor Sales operates numerous dealerships, car washes, and related facilities across Massachusetts, Connecticut, and Rhode Island.

Locations include:

• Massachusetts
• Connecticut
• Rhode Island
• Providence, RI, USA

Company Size and Workforce

The company employs over 1,300 associates, reflecting its significant presence in the automotive retail industry.

Product and Service Offerings

In addition to vehicle sales, Balise offers a comprehensive range of automotive services including financing options, vehicle servicing, parts, collision repair, and administrative services.

This holistic approach ensures customers receive end-to-end support for their automotive needs.

History and Milestones

In 1971, under the leadership of James E. Balise, the company opened one of the first Honda automobile dealerships in North America.

This marked a significant milestone in the company's growth and its commitment to offering a diverse range of vehicles to its customers.

Facilities

The company’s dedication to excellence is evident in its state-of-the-art facilities, such as the Balise Mazda of Springfield dealership, a 19,500-square-foot facility that exemplifies modern automotive retail design.

Legacy and Customer Service

Balise Motor Sales continues to honor its legacy by providing quality vehicles and exceptional customer service, solidifying its position as a trusted name in the New England automotive market.