Red Vines College Brand Ambassador (Fall 2026)

American Licorice Company, the proud producer of Red Vines, has been a family-owned and operated candy maker since 1914. Originating from a humble beginning on West Jackson Boulevard in Chicago, the company started with producing the iconic Black Licorice Twist. Over the course of five generations, American Licorice Company has maintained its dedication to artisanal candy making techniques, emphasizing small-batch production and quality consistency. Red Vines has become a beloved candy brand featured prominently in celebrations and everyday moments across the United States. Their rich heritage and commitment to exceptional flavor have made them a staple treat on campuses and in communities nationwide.

This role as a Red Vines Brand Ambassador offers a dynamic opportunity for college students to become the go-to source for Red Vines candy during study breaks, campus events, movie nights, tailgates, and social hangouts throughout the Fall 2026 semester or quarter. Working as a project-based 1099 Independent Contractor, you will engage with your peers and campus organizations to spread the love for Red Vines through various promotional activities. The position involves distributing product samples at tabling events and during organizational product drops, partnering with on-campus groups such as Greek life and clubs to maximize reach.

You will also be tasked with creating engaging, creative content for your personal social media platforms, primarily Instagram and TikTok. This includes posting at least five TikToks, two Instagram posts (which may be static in-feed, carousels, or Reels), and five Instagram Stories over the course of the semester. The best social media content may receive additional promotion, boosting your visibility and social media presence. The role provides an opportunity to hone your marketing, communication, and event-planning skills while enjoying a flexible schedule designed to fit around your academic commitments.

Throughout the program, you will participate in virtual training and support sessions designed to equip you with the knowledge and tools needed for success. Communication with the EvolveZ team will be ongoing via Slack where you'll report progress and share product feedback. As part of the role, you will capture and submit photo and video content regularly to document your promotional events and interactions. Incentives like a $875 stipend for completing program deliverables, bonus earnings through referral and performance incentives, and a free Red Vines T-shirt to wear at activations, add further value to this engaging opportunity.

Candidates must be currently enrolled college students aged 18 or older, attending campus in the Fall 2026 term. Maintaining a strong, "brand safe" social media presence is required, including having a public Instagram account with at least 1,000 followers and consistently generating over 500 views on TikTok videos. To preserve the brand's integrity, content and promotion of other candy brands during the term are discouraged, and any other partnerships must be disclosed to EvolveZ. Being passionate about event planning, social media trends, and community engagement helps ensure success as a Red Vines Brand Ambassador.